Zobrazeno 1 - 10
of 102
pro vyhledávání: '"Durand, Richard M."'
Publikováno v:
Journal of Marketing Research (JMR). Aug1983, Vol. 20 Issue 3, p305-313. 9p. 4 Charts.
Publikováno v:
Journal of Marketing Research (JMR). Aug1981, Vol. 18 Issue 3, p291-300. 10p. 2 Diagrams, 2 Charts, 1 Graph.
Autor:
Lambert, Zarrel V.1, Durand, Richard M.2
Publikováno v:
Journal of Marketing Research (JMR). Nov75, Vol. 12 Issue 4, p468-475. 8p. 2 Charts.
Autor:
Durand, Richard M.1, Lambert, Zarrel V.2
Publikováno v:
Journal of Advertising. 1985, Vol. 14 Issue 3, p9-17. 9p.
Publikováno v:
Journal of Advertising. Fall77, Vol. 6 Issue 4, p36-40. 5p.
Publikováno v:
Journal of Advertising, 1979 Apr 01. 8(2), 8-16.
Externí odkaz:
https://www.jstor.org/stable/4188249
Publikováno v:
Journal of Marketing Research, 1982 Feb 01. 19(1), 99-107.
Externí odkaz:
https://www.jstor.org/stable/3151534
Autor:
Durand, Richard M.1, Lambert, Zarrel V.1
Publikováno v:
Advances in Consumer Research. 1983, Vol. 10 Issue 1, p559-564. 6p. 2 Graphs.
Publikováno v:
Journal of Marketing & Public Policy, 1982 Jan 01. 1, 169-180.
Externí odkaz:
https://www.jstor.org/stable/30000016
Autor:
Durand, Richard M.1
Publikováno v:
Journal of Social Psychology. Apr1979, Vol. 107 Issue 2, p209. 4p.