Výsledky vyhledávání - "Drug promotion"

Akademický článek

Pharmaceutical Drug Promotion and Rational Drug Use: Assessment of Healthcare Workers Perspective

Autor: Akena C, Ssemanda M, Abdelaziz AHS, Munanura EI

Publikováno v: Integrated Pharmacy Research and Practice, Vol Volume 13, Pp 127-138 (2024)

Churchill Akena,1 Musa Ssemanda,2 Ahmed Hamed Saleh Abdelaziz,3 Edson Ireeta Munanura4 1Pharmacovigilance Department, Wide spectrum Enterprises (U) Limited, Kampala, Uganda; 2Department of Product Marketing, Wide spectrum Enterprises (U) Limited, Kam

Externí odkaz: https://doaj.org/article/74fdd226c1624e839d39e077b2fbdfe3

Zobrazit plný text záznamu

Akademický článek

Assessing the mediating role and multiple group analysis in physicians’ habit persistence toward prescribing behavior using SmartPLS software

Autor: Murshid, Mohsen Ali, Mohaidin, Zurina, Zayed, Mohammad, Al-Sakkaf, Mohammed Alawi, Al-Hakimi, Mohammed A.

Publikováno v: International Journal of Pharmaceutical and Healthcare Marketing, 2023, Vol. 17, Issue 4, pp. 609-633.

Externí odkaz: http://www.emeraldinsight.com/doi/10.1108/IJPHM-07-2022-0066

Zobrazit plný text záznamu

Akademický článek

Tento výsledek nelze pro nepřihlášené uživatele zobrazit.
K zobrazení výsledku je třeba se přihlásit.

Akademický článek

Ethical standards of medicinal drug promotion: A critical appraisal of drug promotional literatures

Autor: Shatavisa Mukherjee, Nikhil Era, Susanta Kumar Bordoloi

Publikováno v: Al Ameen Journal of Medical Sciences, Vol 15, Iss 02, Pp 159-164 (2022)

Introduction: Drug promotional literature has been an easy and hand-ready drug information source for the physician, which tends to have a powerful impact on physicians’ prescribing behavior. However compromised and biased information presented thr

Externí odkaz: https://doaj.org/article/bedbdf0202f3491baefcc2b2933319ba

Zobrazit plný text záznamu

Akademický článek

Critical evaluation of the validity of drug promotion materials in Ethiopia

Autor: Hailu HG, Gobezie MY, Yesuf TA, Workneh BD

Publikováno v: Drug, Healthcare and Patient Safety, Vol Volume 11, Pp 47-54 (2019)

Haftom Gebregergs Hailu,1 Mengistie Yirsaw Gobezie,2 Teshager Aklilu Yesuf,2 Birhanu Demeke Workneh21School of Pharmacy, College of Health Sciences, Mekelle University, Mekelle, Ethiopia; 2Department of Pharmacy, College of Medicine and Health Scienc

Externí odkaz: https://doaj.org/article/ca77edadba6442d08e550348f543bda1

Zobrazit plný text záznamu

Akademický článek

The strategy of promoting and selling medicines on the Romanian market

Autor: Elena GURGU, Ioan Aurelian STANESCU

Publikováno v: Annals of Spiru Haret University Economic Series, Vol 19, Iss 4, Pp 97-112 (2019)

For the purpose of writing this paper, I was motivated to choose this subject as it is a core part of the pharmaceutical companies' business strategy of promoting medicines. Regarding the importance of the research theme and the business environment,

Externí odkaz: https://doaj.org/article/d89da4eb25514e35a06d6ecdc375fa79

Zobrazit plný text záznamu

Akademický článek

PROVISIONS CONCERNING THE ORGANIZATION OF EVENTS FOR THE PROMOTION OF PRODUCTS ON PHARMACEUTICAL MARKET IN ROMANIA

Autor: Alina Natalia IOSIF, Elena GURGU

Publikováno v: Annals of Spiru Haret University Economic Series, Vol 19, Iss 3, Pp 111-128 (2019)

For the purpose of writing this paper, we were motivated to choose this subject as it is a core part of the pharmaceutical companies' business strategy of promoting medicines. Regarding the importance of the research theme and the business environmen

Externí odkaz: https://doaj.org/article/64a2bce331814dbd9a87d8c4774f89a0

Zobrazit plný text záznamu