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pro vyhledávání: '"Dr T Musasa"'
Autor:
Dr T Musasa, Dr P Moodley
Publikováno v:
The Retail and Marketing Review, Vol 16, Iss 2, Pp 97-108 (2020)
Contemporary literature challenges use of American and European based consumer decision-making styles (CDMS) inventories to African developing economies. Several reasons contribute to such criticism which include different contexts of research, uniqu
Externí odkaz:
https://doaj.org/article/91a2b0daf63e4339915dd57e29a47a71