Zobrazeno 1 - 10
of 28
pro vyhledávání: '"Douglas Chiguvi"'
Autor:
Amagolo GABASIANE, Douglas CHIGUVI
Publikováno v:
Expert Journal of Marketing, Vol 11, Iss 2, Pp 118-135 (2023)
The main objective of this study was to conduct an in-depth analysis of Botswana’s tourism, with the hopes to identify factors and challenges affecting the tourism sector in Botswana. This study utilised the interpretivism research philosophy. Data
Externí odkaz:
https://doaj.org/article/8a3067de79fd4e35bd123c9c071639c1
Autor:
Douglas Chiguvi, Thuso Sepepe
Publikováno v:
Journal of Emerging Trends in Marketing and Management, Vol I, Iss 2, Pp 46-55 (2023)
This paper provides insights into the impact of changes in product package design on the purchase decisions of customers. It adopts an emic perspective that favors the perceptions of customers domiciled in Botswana about their point of view regarding
Externí odkaz:
https://doaj.org/article/25cb8b529aed4c42b26a9563f244a303
Publikováno v:
International Journal of Research in Business and Social Science (2147- 4478). 12:23-29
Digital transformation destination is much easier when a clear vision is communicated up and down the organization. This study seeks to explore the effect of visioning on digital transformation in the insurance industry. The study used a positivist r
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b1b2dc1f0f860939732596ced04db61d
https://doi.org/10.20525/ijrbs.v12i2.2346
https://doi.org/10.20525/ijrbs.v12i2.2346
Autor:
Douglas Chiguvi, Thuso Sepepe
Publikováno v:
International Journal of Research in Business and Social Science (2147- 4478). 12:40-53
This research explores how marketing strategies have been changed to adapt to the impactful challenges of the pandemic and economic recession in Botswana's Consumer Goods (FMCG) business landscape. The research adopted an interpretivism philosophical
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ab5ffc291a3e0190da0a5f26f2e1f129
https://doi.org/10.20525/ijrbs.v12i2.2347
https://doi.org/10.20525/ijrbs.v12i2.2347
Publikováno v:
International Journal of Research in Business and Social Science (2147- 4478). 12:174-178
The present study attempts to assess the effect of resource allocation on digital transformation in the Zimbabwean Life insurance industry. The study used a positivist research philosophy and a quantitative research approach. Data was collected using
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e5d74893f542b595ea780bf81b586801
https://doi.org/10.20525/ijrbs.v12i1.2307
https://doi.org/10.20525/ijrbs.v12i1.2307
Autor:
Douglas Chiguvi
Publikováno v:
International Journal of Research in Business and Social Science (2147- 4478). 12:57-71
The study's primary objective was to analyze the effectiveness of e-customer service platforms on customer satisfaction in commercial banks in Botswana, using ABSA bank as a case study. The secondary objectives were to assess the effectiveness of rel
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9e4775a17f4640f8a288e12fd614d4eb
https://doi.org/10.20525/ijrbs.v12i1.2283
https://doi.org/10.20525/ijrbs.v12i1.2283
Autor:
Douglas Chiguvi
Publikováno v:
International Journal of Research in Business and Social Science (2147- 4478). 12:14-21
The study focused on the effectiveness of using (SMS) customer service platforms to meet customer satisfaction at Edgars stores Ltd in Zimbabwe. The main objective of the research was to measure the effectiveness of SMS customer service platforms on
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::fc07d8fb3cb2a9291dc80ed524a88503
https://doi.org/10.20525/ijrbs.v12i1.2284
https://doi.org/10.20525/ijrbs.v12i1.2284
Autor:
Douglas Chiguvi
Publikováno v:
International Journal of Research in Business and Social Science (2147- 4478). 11:423-429
The unprecedented rate of urbanization across the world has led to increased demand for good, affordable housing. This research was conducted to ascertain the reasons and challenges of urbanization on housing shortages in Gaborone, Botswana. The foca
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9472c1e13c61a504c60e17e06a63d507
https://doi.org/10.20525/ijrbs.v11i10.2115
https://doi.org/10.20525/ijrbs.v11i10.2115
Autor:
Douglas Chiguvi, null Musasa Tinashe
Publikováno v:
International Journal of Research in Business and Social Science (2147- 4478). 11:46-54
The aim of this study was to determine the nexus between brand consciousness and psychological antecedents of consumer decision-making styles of Generation Y consumers in Botswana. Brand Consciousness refers to the degree to which people use brand na
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::162f77871579f0a7c9af86fea247bde0
https://doi.org/10.20525/ijrbs.v11i10.2142
https://doi.org/10.20525/ijrbs.v11i10.2142
Autor:
Douglas Chiguvi
Publikováno v:
International Journal of Research in Business and Social Science (2147- 4478). 11:01-12
This study seeks to measure the effectiveness of traditional media in promoting tourism in this digital age in KwaZulu-Natal, South Africa. This study employed a descriptive research design and a questionnaire was used to collect the data. The findin
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4233734282e08cf6b029877c28d3f7c4
https://doi.org/10.20525/ijrbs.v11i10.2141
https://doi.org/10.20525/ijrbs.v11i10.2141