Zobrazeno 1 - 10
of 267
pro vyhledávání: '"Donald Baack"'
Autor:
P. Ganesh
Publikováno v:
The Journal of Entrepreneurship. 24:89-90
Kenneth E. Clow and Donald Baack (Eds), Cases in Marketing Management, New Delhi: SAGE-Ivey Publication, 2012, 523 pp.
At your fingertipsfind advertising terms and concepts quickly and easily in this A-Z reference guide!As with many institutions, advertising has developed its own vocabulary. While some terms and concepts may overlap with other areas, many are used in