Zobrazeno 1 - 10
of 26
pro vyhledávání: '"Dionysis Skarmeas"'
Publikováno v:
Journal of Business Ethics. 164:261-285
Individual actions designed to address issues of public concern is a common theme in the discourse on how to mobilize resources and target efforts toward sustainable practices. We contribute to this area by (1) developing and empirically validating a
Publikováno v:
Industrial Marketing Management. 78:158-168
Although value creation is the overarching goal of interfirm exchange relationships, there is little research on relationship value in business markets in general and in global business markets in particular. The current research draws on the theoret
Publikováno v:
European Journal of Marketing. 52:1931-1955
Purpose This paper aims to propose a framework for psychological reactance–triggered adverse effects of variety reductions in grocery product categories on shoppers’ patronage intentions. Design/methodology/approach The paper tests this framework
Publikováno v:
Journal of Business Research. 89:280-286
Value creation is the raison d'etre of a business relationship. Yet a relatively small number of studies investigate the role of relationship value in interfirm relationships in general and in cross-border business relationships in particular. This w
Publikováno v:
Journal of the Academy of Marketing Science. 46:109-129
The management literature suggests that setting strategic goals facilitates the identification of appropriate business strategies and focuses management attention and available resources on their accomplishment, enabling subsequent goal realization.
Publikováno v:
Journal of Business Research. 69:5342-5347
This study draws on the resource-based, dynamic capabilities, and organization learning theories to investigate the internal mechanisms through which intrapreneurship influences current and future export performance. Specifically, this approach views
Publikováno v:
Journal of Business Research. 69:1319-1324
Most prior research on entrepreneurial orientation (EO) aggregates its features into a gestalt construct to investigate its influence on firm performance. This study deconstructs EO into innovativeness, proactiveness, and risk-taking dimensions and f
Publikováno v:
Journal of Business Research. 68:2227-2231
The general marketing literature suggests that brand personality, satisfaction, and customer identification with the brand are important drivers of consumer behavior in several contexts. Yet, the literature lacks studies on these constructs' role in
Publikováno v:
Journal of Business Ethics. 144:401-415
Consumer skepticism of corporate environmental activities is on the rise. Yet research on this timely, intriguing, and important topic is scarce for both academics and practitioners. Building on attribution theory, we develop and test a theoretically
Publikováno v:
Advances in Global Marketing ISBN: 9783319613840
Rising fuel prices, concerns over global warming, and increased consumer demands for more ethical business operations have prompted scholars to look into ethics and sustainability issues from a research angle. Thousands of articles have been publishe
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ef9b38f62076c0cb7972a05425ec7f49
https://doi.org/10.1007/978-3-319-61385-7_19
https://doi.org/10.1007/978-3-319-61385-7_19