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Dick, Adam Chan
Although the cruise industry has experienced high growth in recent years, consumer segmentation and industry concentration suggest that the long tail of the market may be underserved. Cruise lines can respond by driving business model innovation via
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______1437::d940970fe7e4882a030144b6cbc3d5e8
https://hdl.handle.net/10362/134283
https://hdl.handle.net/10362/134283
