Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Dian Martha Nurrul Amanah"'
Publikováno v:
Journal of Enterprise and Development, Vol 5, Iss 3 (2023)
Purpose — The objective of this paper is to examine the impact of the experience economy on augmented reality-based marketing apps and their influence on consumer satisfaction. Method — The research strategy employed in this study is a quantitati
Externí odkaz:
https://doaj.org/article/8b90f6737a34435089e69aa498d8e9f6
