Zobrazeno 1 - 10
of 34
pro vyhledávání: '"Dhananjay Nayakankuppam"'
Autor:
Yifei Liu, Karen B. Farris, Dhananjay Nayakankuppam, Bernard A. Sorofman, Julie M. Urmie, William R. Doucette
Publikováno v:
Frontiers in Pharmacology, Vol 15 (2024)
ObjectiveNorm Balance is an approach under the Theory of Planned Behavior (TPB) where subjective norm is weighted by the relative importance of others and self-identity is weighted by the relative importance of self. The relative importance was measu
Externí odkaz:
https://doaj.org/article/8a8286f8aa554a468405e2c59937ec7c
Publikováno v:
Pharmacy, Vol 11, Iss 2, p 67 (2023)
Background: An innovative approach of Norm Balance is proposed under the Theory of Planned Behavior (TPB). In this approach, the measurement score of subjective norm is weighted by the relative importance of others, and the measurement score of self-
Externí odkaz:
https://doaj.org/article/12996d0c3fe74c9e8b68630f4e917c66
Publikováno v:
Judgment and Decision Making, Vol 12, Pp 527-536 (2017)
This paper investigates how the numerosity bias influences individuals’ allocation of resources between themselves and others, using the backdrop of the traditional dictator game. Across four studies including both hypothetical and real exchanges o
Externí odkaz:
https://doaj.org/article/cdfff5372bbc4b9abd0f4bca8e1b70d1
Autor:
JaeHwan Kwon, Dhananjay Nayakankuppam
Publikováno v:
PLoS ONE, Vol 11, Iss 12, p e0168589 (2016)
We propose that when individuals believe in fixed traits of personality (entity theorists), they are likely to expect a world of "uniformity." As such, they easily infer a population statistic from a small sample of data with confidence. In contrast,
Externí odkaz:
https://doaj.org/article/ae828a95703648908ac22939e2ef5d6e
Autor:
Logan T. Murry, Brahmendra Viyurri, Cole G. Chapman, Matthew J. Witry, Korey A. Kennelty, Dhananjay Nayakankuppam, William R. Doucette, Julie Urmie
Publikováno v:
Research in Social and Administrative Pharmacy. 19:764-772
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5bf640f9dd8507def8b234b100b1d7ac
https://doi.org/10.1016/j.sapharm.2023.01.008
https://doi.org/10.1016/j.sapharm.2023.01.008
Publikováno v:
Journal of Consumer Marketing. 38:495-513
Purpose Traditionally, it has been held that strong attitudes are a result of the conscious cognitive process of elaboration where one engages in effortful issue-relevant thinking. The purpose of this work is to show that attitude strength can follow
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d4fad978bead5b545f4889eb31b23196
https://doi.org/10.1108/jcm-07-2020-3966
https://doi.org/10.1108/jcm-07-2020-3966
Publikováno v:
European Journal of Marketing. 55:2122-2145
Purpose The endowment effect is arguably one of the most robust phenomena documented in economics, behavioral decision theory and consumer research. However, the endowment effect has traditionally been studied as a fairly static phenomenon at the tra
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::189b41b3ff4f63d024180ab08495943e
https://doi.org/10.1108/ejm-11-2019-0855
https://doi.org/10.1108/ejm-11-2019-0855
Publikováno v:
Journal of Behavioral Decision Making. 34:581-592
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2871f64dd2de51d6d0411c8d680d2358
https://doi.org/10.1002/bdm.2231
https://doi.org/10.1002/bdm.2231
Publikováno v:
Organizational Behavior and Human Decision Processes. 161:109-119
We compare the impact of round and non-round numbers used in a communication message on consumers’ evaluations and judgments towards the associated target entity. We find that the use of non-round numbers, in contrast to round numbers, in a message
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6ffc10a473c68cfe2537dd234b0e3f5a
https://doi.org/10.1016/j.obhdp.2020.04.006
https://doi.org/10.1016/j.obhdp.2020.04.006
Publikováno v:
Journal of Marketing Communications. 27:670-684
Research consistently finds that fluent stimuli in marketing communications are better liked and more trusted than more difficult to process stimuli. This paper describes four studies showing that ...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::73875cde52f5aca3891d0e04700fc076
https://doi.org/10.1080/13527266.2020.1815072
https://doi.org/10.1080/13527266.2020.1815072