Zobrazeno 1 - 8
of 8
pro vyhledávání: '"Despina S. Giakomidou"'
Re-Engineering of Marketing for SMEs in Energy Market through Modeling Customers’ Strategic Behavior
Autor:
Despina S. Giakomidou, Athanasios Kriemadis, Dimitrios K. Nasiopoulos, Dimitrios Mastrakoulis
Publikováno v:
Energies, Vol 15, Iss 21, p 8179 (2022)
In recent years, the energy market has seen an increase in small and medium enterprises (SMEs) participating in the sector and providing relevant services to customers. The energy sector SMEs need to acknowledge whether reengineering their marketing
Externí odkaz:
https://doaj.org/article/ec5575c544e3493d8da62b668617a4c4
Publikováno v:
Business Intelligence and Modelling ISBN: 9783030570644
The ways and methods used to restructure companies operating in the field of Logistics vary. The study focuses on companies that follow the “traditional” business model that takes place for many years. The purpose of these changes is to reorganiz
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::faee6f5c6d8a8bde18f93d423b943142
https://doi.org/10.1007/978-3-030-57065-1_21
https://doi.org/10.1007/978-3-030-57065-1_21
Publikováno v:
Business Intelligence and Modelling ISBN: 9783030570644
The aim of this research work is to analyze the basic principles of reorganization with regard to companies operating in the supply chain. In addition, reference various reorganization methods are analyzed and also, a comparison between them. Regardl
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9fdca25a3b507ee43c7ea19b46cedba9
https://doi.org/10.1007/978-3-030-57065-1_20
https://doi.org/10.1007/978-3-030-57065-1_20
Publikováno v:
Business Intelligence and Modelling ISBN: 9783030570644
The aim of this research is to reflect the impact of the Change Management process on supply chain companies. Despite the high failure rate (84%), companies decide to implement this process to achieve their goals. The process of changing management r
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f59b0ca12be74cb61b0740897ad9a68a
https://doi.org/10.1007/978-3-030-57065-1_22
https://doi.org/10.1007/978-3-030-57065-1_22
Publikováno v:
Strategic Innovative Marketing ISBN: 9783319562872
The current paper aims to introduce a dynamic simulation model of how an information technology business should share its resources in order to hire persons with specific characteristics, suitable and efficient for an effective project team, with the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7154904633135c69c271354d5a625a28
https://doi.org/10.1007/978-3-319-56288-9_48
https://doi.org/10.1007/978-3-319-56288-9_48
Publikováno v:
Strategic Innovative Marketing ISBN: 9783319562872
This paper suggests the management of company resources in order to establish a successful project team. The proposal is being reported after modeling the essential soft skills of a project team, interacting with the negative factors and providing th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6d96d7d69caca0603ae45fa324c9ce1c
https://doi.org/10.1007/978-3-319-56288-9_49
https://doi.org/10.1007/978-3-319-56288-9_49
Publikováno v:
Strategic Innovative Marketing ISBN: 9783319338637
To reach his goal to market a product or service there is a need to introduce a competitive advantage which should characterize the product. This competitive advantage through various forms of communication of the company (or of the organization) wit
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2483db1f28226d674cdb8b3c555961c3
https://doi.org/10.1007/978-3-319-33865-1_63
https://doi.org/10.1007/978-3-319-33865-1_63
Autor:
Deltouzou Ioanna, Dimitrios K. Nasiopoulos, Papailiou Paraskevi, Galanis Lida, Despina S. Giakomidou
Publikováno v:
Strategic Innovative Marketing ISBN: 9783319338637
In this paper, there has been an attempt to present the B2C Communication Strategies in Electronic Commerce (e-commerce). The factors of success, as they have emerged from the study of successful e-commerce models until our days, are analyzed. We sha
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b4509dc197e6c5504837889d1c8218b4
https://doi.org/10.1007/978-3-319-33865-1_64
https://doi.org/10.1007/978-3-319-33865-1_64