Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Desire of avoidance"'
Publikováno v:
Cactus, Vol 4, Iss 2, Pp 5-23 (2022)
How did hospitality customers perceive the experience of going out during the global COVID-19 pandemic? What concerns did they have about hospitality providers? The purpose of this paper was to clarify how consumers perceived the pandemic and wheth
Externí odkaz:
https://doaj.org/article/c6647d89f1cb4c5f953fd0dc740c3580
Publikováno v:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science ISBN: 9783030898823
Consumer-brand relationships researchers are manifesting an increased interest in investigating the concept of brand hate (e.g., Fetscherin 2019; Kucuk 2019; Zarantonello 2016). In line with this research mainstream, this paper aims to further discer
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::942e6e1eec03b368a3a1704b0f3edd27
https://hdl.handle.net/10576/42408
https://hdl.handle.net/10576/42408
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