Zobrazeno 1 - 10
of 75
pro vyhledávání: '"Desai, Kalpesh Kaushik"'
Publikováno v:
Journal of Consumer Psychology, 2018 Jul 01. 28(3), 437-449.
Externí odkaz:
https://www.jstor.org/stable/26618273
Publikováno v:
In Journal of Business Research April 2018 85:91-104
Publikováno v:
Journal of Marketing, 2002 Jan 01. 66(1), 73-93.
Externí odkaz:
https://www.jstor.org/stable/3203370
Publikováno v:
Marketing Letters, 2016 Dec 01. 27(4), 781-789.
Externí odkaz:
http://www.jstor.org/stable/26180049
Publikováno v:
In Journal of Retailing December 2014 90(4):493-510
Publikováno v:
In Journal of Business Research January 2014 67(1):2786-2792
Autor:
Basuroy, Suman1 sumanbasuroy@yahoo.com, Desai, Kalpesh Kaushik2 kdesai@acsu.buffalo.edu, Talukdar, Debabrata3 dtalukda@buffalo.edu
Publikováno v:
Journal of Marketing Research (JMR). May2006, Vol. 43 Issue 2, p287-295. 9p. 2 Charts.
Autor:
THOMAS, MANOJ1 (AUTHOR) mkt27@cornell.edu, DESAI, KALPESH KAUSHIK2 (AUTHOR) kdesai@binghamton.edu, SEENIVASAN, SATHEESHKUMAR3 (AUTHOR) ss383@buffalo.edu
Publikováno v:
Journal of Consumer Research. Jun2011, Vol. 38 Issue 1, p126-139. 14p. 1 Diagram, 2 Charts, 2 Graphs.
Autor:
JAIN, SHAILENDRA PRATAP1 spjain@indiana.edu, DESAI, KALPESH KAUSHIK2 kdesai@binghamton.edu, HUIFANG MAO3 hmao@bus.ucf.edu
Publikováno v:
Journal of Consumer Research. Jun2007, Vol. 34 Issue 1, p66-76. 11p. 3 Diagrams, 5 Charts.
Autor:
Desai, Kalpesh Kaushik1 kdesai@acsu.buffalo.edu, Hoyer, Wayne D.2 hoyerw@mail.utexas.edu
Publikováno v:
Journal of Consumer Research. Dec2000, Vol. 27 Issue 3, p309-323. 15p.