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pro vyhledávání: '"Denisa Andreea TUDOR"'
Autor:
Denisa Andreea TUDOR
Publikováno v:
Cross-Cultural Management Journal, Vol XVII, Iss 2, Pp 151-160 (2015)
The main purpose of this study was to identify the degree to which established corporate online communication strategies gravitate around the new Return on Investment (ROI) which is Return on Blog (ROB). Corporate blogs allow companies to connect and
Externí odkaz:
https://doaj.org/article/cdf471f819254cef881a091b8f99441d