Zobrazeno 1 - 10
of 25
pro vyhledávání: '"Dejanović, Aleksandar"'
Publikováno v:
Marketing (Beograd. 1991), Vol 54, Iss 2, Pp 112-122 (2023)
The paper highlights that in the process of identifying the brand essence, it is not enough to simply carry out quantitative research, but an in-depth study of the city's history and culture is also necessary - language, customs, myths, legends, symb
Externí odkaz:
https://doaj.org/article/67c2e071dc404e9984847379a26caa1b
Publikováno v:
Marketing (Beograd. 1991), Vol 54, Iss 1, Pp 41-52 (2023)
Quality is a factor that significantly determines the competitiveness and success of any organization on the market in today's business conditions. Customers' increasing degree and level of information, as well as their increasing demands and wishes,
Externí odkaz:
https://doaj.org/article/4aec45af55a942fb942d60f9ea4935c1
Autor:
Dejanović, Aleksandar1 aleksandar.dejanovic@mbs.edu.rs, Nikolić, Jelena Lukić1 jelena.lukic@mbs.edu.rs
Publikováno v:
Ekonomika. Jul-Sep2023, Vol. 69 Issue 3, p73-88. 16p.
Publikováno v:
Marketing (Beograd. 1991), Vol 49, Iss 3, Pp 161-171 (2018)
City branding has a strategic dimension. When it comes to defining city branding strategy, creating city brand personality, that is, defining a set of human characteristics that are connected to city brand, is particularly important. In this way, a c
Externí odkaz:
https://doaj.org/article/8e549b9904e34f19a2130c3a1e7f7025
Publikováno v:
In Archives of Physical Medicine and Rehabilitation December 2012 93(12):2295-2301
Publikováno v:
Marketing (0354-3471); 2023, Vol. 54 Issue 1, p41-53, 13p
Autor:
Dejanović, Aleksandar M.1 aleksandar.dejanovic@mbs.edu.rs, Ljubojević, Čedomir1 cedomir.ijubojevic@mbs.edu.rs, Lukic, Jelena1 jelena.iukic@mbs.edu.rs
Publikováno v:
Marketing (0354-3471). 2018, Vol. 49 Issue 3, p161-171. 11p.
Autor:
Dejanović Aleksandar
Strategijski model upravljanja savremenim marketing koncepcijamapovezuje upravljanje razvojem novih proizvoda, upravljanje brendom iupravljanje odnosima sa potrošačima na platformi upravljanjaukupnim kvalitetom. U model je ugrađen i merni sistem n
Autor:
Dejanović, Aleksandar
Publikováno v:
Универзитет у Новом Саду
Strategijski model upravljanja savremenim marketing koncepcijama povezuje upravljanje razvojem novih proizvoda, upravljanje brendom i upravljanje odnosima sa potrošačima na platformi upravljanja ukupnim kvalitetom. U model je ugrađen i merni siste
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=nardusnacion::807cc1f9eac4d484964cfd44197d227f
https://nardus.mpn.gov.rs/bitstream/id/43155/IzvestajKomisije.pdf
https://nardus.mpn.gov.rs/bitstream/id/43155/IzvestajKomisije.pdf
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