Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Deepak. Ninan"'
Publikováno v:
Event Management. 15:77-90
The purpose of this study was to conduct a postevent evaluation for the Great New England Air Show to apply a cluster segmentation technique using travel distance, purchase decision involvement, and frequency of attendance among its current visitors
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::15f8d0d8d80c0952c5f3da7495ab0d4a
https://doi.org/10.3727/152599511x12990855575222
https://doi.org/10.3727/152599511x12990855575222
