Zobrazeno 1 - 7
of 7
pro vyhledávání: '"Dean Kazoleas"'
Autor:
M. Sean Limon, Dean Kazoleas
Publikováno v:
Communication Research Reports. 21:291-298
A growing body of research indicates that both exemplar and statistical evidence are equally persuasive, but that persuasion is achieved differently due to the responses individuals have to these two forms of evidence. This study investigated the use
Publikováno v:
Corporate Communications: An International Journal. 6:205-216
Examines the concept of institutional (university) image from a cultural studies approach and from a quantitative perspective. Building on these and other research findings, posits that multiple changing images exist within each individual and that t
Publikováno v:
Communication Reports. 8:136-144
An experiment was designed to assess the impact of power on communicative persistence and compliance‐gaining strategy diversity. Participants played the roles of buyer and seller in a negotiation game. Results indicated that power exerted a substan
Publikováno v:
Health Communication. 6:37-53
This study examined the psychometric properties of a disease-specific health locus of control scale developed by K. Wallston (1988). Participants in the study were individuals afflicted with either cancer or aplastic anemia Factor structure of a modi
Autor:
Dean Kazoleas
Publikováno v:
Human Communication Research. 20:118-137
This investigation examined the impact of argumentativeness on cognitive responses and attitude change. A negative relationship between argumentativeness and attitudes was predicted. In addition, argumentatives were expected to produce greater number
Publikováno v:
Communication Quarterly. 41:405-414
This paper reports the results of a study investigating the effects of two communication‐relevant personality variables, verbal aggressiveness and argumentativeness, on two quantitative dimensions of compliance‐gaining message use, persistence an
Autor:
Dean Kazoleas
Publikováno v:
Communication Quarterly. 41:40-50
This investigation examined the effectiveness of quantitative (statistical) and qualitative (narrative) types of evidence in impacting initial attitude change and the persistence of that change. Vividness, expertise, trustworthiness, and retention we