Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Dean Hini"'
Publikováno v:
Proceedings of the 1995 World Marketing Congress ISBN: 9783319173108
The Juster Scale is an eleven-point purchase probability scale that has provided a reasonably accurate method for predicting purchase rates (the proportion of people who will buy). This study examined the accuracy of three methods for using the Juste
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::397b4a2e06f33f1c503a9bfcc8e4fa8c
https://doi.org/10.1007/978-3-319-17311-5_49
https://doi.org/10.1007/978-3-319-17311-5_49
Publikováno v:
Market Research Society. Journal.. 37:1-9
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a4b9433c68ee120efe64a5317ec77d83
https://doi.org/10.1177/147078539503700303
https://doi.org/10.1177/147078539503700303
