Zobrazeno 1 - 6
of 6
pro vyhledávání: '"David Vrtana"'
Publikováno v:
Business: Theory and Practice, Vol 22, Iss 2, Pp 493-503 (2021)
In the current market environment, the actual dynamics of the application of internal corporate factors is differentiated. The company thus tries to influence customers’ shopping behavior as effectively as possible. Therefore, it is important for t
Externí odkaz:
https://doaj.org/article/72d5d72be02b44bb981f26ae1a8207d1
Autor:
David Vrtana
Publikováno v:
SHS Web of Conferences, Vol 92, p 06042 (2021)
Research background:The progress of business activity depends on current trends in customer shopping behavior in a global environment. The current trend is also becoming a factor of irrationality, which enters the process of purchasing behavior. It i
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::1ce5596203021fd36d13ae6999fc62c8
https://www.shs-conferences.org/articles/shsconf/pdf/2021/03/shsconf_glob20_06042.pdf
https://www.shs-conferences.org/articles/shsconf/pdf/2021/03/shsconf_glob20_06042.pdf
Autor:
Anna Krizanova, David Vrtana
Publikováno v:
Proceedings of the Fifth International Conference on Economic and Business Management (FEBM 2020).
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::bf154a7155a2e21bf29ee02f785c5b18
https://doi.org/10.2991/aebmr.k.201211.094
https://doi.org/10.2991/aebmr.k.201211.094
Autor:
David Vrtana, Anna Krizanova
Publikováno v:
SHS Web of Conferences, Vol 91, p 01010 (2021)
Entering foreign markets can be an opportunity for some brands. Expansion contributes to developing competitiveness, building a brand and increasing profits, which will be reflected in overall business performance in a market environment. In this art
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::1774566db65f5b0838c422cc6443a5cc
https://doi.org/10.1051/shsconf/20219101010
https://doi.org/10.1051/shsconf/20219101010
Publikováno v:
Sustainability
Volume 12
Issue 19
Sustainability, Vol 12, Iss 8287, p 8287 (2020)
Volume 12
Issue 19
Sustainability, Vol 12, Iss 8287, p 8287 (2020)
The correlation and perception of advertising on adolescents have been shown to be a key factor in the survival of subjective emotional states. In this research, we map the affective level in relation to emotions in the context of assessing the marke
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::6fc50678de6a046c0447604c3df2a644
https://doi.org/10.3390/su12198287
https://doi.org/10.3390/su12198287
Autor:
Martina Gogolova, David Vrtana
Publikováno v:
SHS Web of Conferences, Vol 74, p 01037 (2020)
The escalating trend of globalization makes enterprises increasingly adapt to the international environment. This can be seen as very demanding and diverse. However, there are many multinational corporations currently being active worldwide. Multicul
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::df93a38c4659ba822be39d0074e2a818
https://doi.org/10.1051/shsconf/20207401037
https://doi.org/10.1051/shsconf/20207401037