Zobrazeno 1 - 10
of 38
pro vyhledávání: '"David Reiley"'
Publikováno v:
Journal of Economic Behavior & Organization. 191:679-685
We use field experiments in the employee giving program at Google to demonstrate that hassle costs inhibit charitable donations. Relative to the control condition involving donation by credit card on the charity's website, the treatment group receive
A lengthy literature in economics and psychology indicates that prolonged exposure to a tempting stimulus can lead people to “succumb” to that temptation. Here we develop a model of decision under temptation, and test its predictions using a natu
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d5f04cf19e9c453eff8087338812d32c
https://shura.shu.ac.uk/29065/8/Liu-CheckingOutTemptation(AM).pdf
https://shura.shu.ac.uk/29065/8/Liu-CheckingOutTemptation(AM).pdf
Autor:
David Reiley, Anya Samek
Publikováno v:
Economic Inquiry. 57:876-889
Direct‐mail fundraisers commonly provide a set of suggested donation amounts to potential donors, in addition to a write‐in option. Standard economic models of charitable fundraising do not predict an impact of suggested amounts on charitable giv
Publikováno v:
Marketing Science. 36:43-53
Yahoo! Research partnered with a nationwide retailer to study the effects of online display advertising on both online and in-store purchases. We use a randomized field experiment on 3 million Yahoo! users who are also past customers of the retailer.
Publikováno v:
SSRN Electronic Journal.
A randomized experiment with almost 35 million Pandora listeners enables us to measure the sensitivity of consumers to advertising, an important topic of study in the era of ad-supported digital content provision. The experiment randomized listeners
Autor:
John A. List, David Reiley
Publikováno v:
Behavioural and Experimental Economics ISBN: 9780230238688
The New Palgrave Dictionary of Economics ISBN: 9781349951215
Microeconometrics ISBN: 9780230238817
The New Palgrave Dictionary of Economics ISBN: 9781349951215
Microeconometrics ISBN: 9780230238817
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::ac6c01beb321e7304783798ddaa05d67
https://doi.org/10.1057/978-1-349-95189-5_2000
https://doi.org/10.1057/978-1-349-95189-5_2000
Publikováno v:
Economic Inquiry. 53:1401-1419
Prior to 2007, two systems of bus driver compensation coexisted in Santiago, Chile: one paid drivers per passenger transported, while the other paid a fixed wage. Per passenger drivers engaged in “The War for the Fare,” altering their driving pat
Autor:
Randall A. Lewis, David Reiley
Publikováno v:
Quantitative Marketing and Economics. 12:235-266
A randomized experiment with 1.6 million customers measures positive causal effects of online advertising for a major retailer. The advertising profitably increases purchases by 5%. 93% of the increase occurs in brick-and-mortar stores; 78% of the in
Autor:
Randall A. Lewis, David Reiley
Publikováno v:
Review of Industrial Organization. 44:147-159
Does advertising measurably affect sales? New technologies for tracking individuals’ sales and ad exposure facilitate studying a nationwide retailer’s online brand advertising effectiveness. A controlled experiment on 1,577,256 existing customers
Autor:
David Reiley, Justin M. Rao
Publikováno v:
Journal of Economic Perspectives. 26:87-110
We estimate that American firms and consumers experience costs of almost $20 billion annually due to spam. Our figure is more conservative than the $50 billion figure often cited by other authors, and we also note that the figure would be much higher