Zobrazeno 1 - 10
of 28
pro vyhledávání: '"Daniela Ioniță"'
Publikováno v:
Journal of Emerging Trends in Marketing and Management, Vol I, Iss 1, Pp 189-199 (2023)
Customer relationship management (CRM) is a business approach which can provide a competitive advantage to small and medium sized enterprises (SMEs). To deploy a successful CRM strategy, SMEs need to invest in a CRM software but unfortunately, the ad
Externí odkaz:
https://doaj.org/article/02541cb97241473880271b7ce76001b7
Autor:
Daniela Ioniță, Ion Alexandru Olteanu
Publikováno v:
Journal of Emerging Trends in Marketing and Management, Vol I, Iss 1, Pp 7-16 (2023)
Digital transformation is a critical process given its correlation with innovation, new competitive advantages and ultimately with a superior business performance. However, digital transformation in SMEs is less investigated and only a small number o
Externí odkaz:
https://doaj.org/article/df9bf3cd4e7f4e7e88d9139db65e6a25
Autor:
Lucian-Florin Onișor, Daniela Ioniță
Publikováno v:
Journal of Business Economics and Management, Vol 22, Iss 3, Pp 656-674 (2021)
Understanding how to more effectively advertise is an important area for practitioners, many of whom are struggling to stay in business. Nowadays, both product and corporate branding are important and given the increase in online advertising, additio
Externí odkaz:
https://doaj.org/article/db87c7ddd44d40638c3ffc57b57a5297
Autor:
Andreea Orîndaru, Mihaela Constantinescu, Daniela Ioniță, Ștefan-Claudiu Căescu, Florina Botezatu
Publikováno v:
Journal of Emerging Trends in Marketing and Management, Vol I, Iss 1, Pp 319-326 (2020)
In an era of massive expansion of digital communication, companies around the world and across industries face the challenge of engaging in fruitful and impactful online conversations with their customers. Within this context, a new need has emerged
Externí odkaz:
https://doaj.org/article/e73c94f328d54e46883564bbce65e7dd
Autor:
Daniela Ioniță, Lucian-Florin Onișor
Publikováno v:
Journal of Emerging Trends in Marketing and Management, Vol I, Iss 1, Pp 12-23 (2019)
Internet advertising consumes over 100 billion $ globally, therefore it is important to see if those money are well spent. The aim of this article is to investigate if Internet users are looking at advertisements and where they are looking at. An eye
Externí odkaz:
https://doaj.org/article/00cef962733240f09787d7371d5e30f6
Publikováno v:
Proceedings, Vol 29, Iss 1, p 6 (2019)
Breast cancer represents one of the leading causes of death for which new strategies of [...]
Externí odkaz:
https://doaj.org/article/97fc593774f74d69a5f14201299cd6dd
Autor:
Daniela Ionita
Selected, peer reviewed papers from the Workshop “Electrochemistry and physical chemical methods in serving materials for sustainable development“ which was part of the conference RICCCE XVI, 9-12 September, 2009, Sinaia, Romania
Publikováno v:
Revista Română de Informatică și Automatică. 32:79-92
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::00ffc1c01dc9f941b09bae41f2a76f9c
https://doi.org/10.33436/v32i2y202206
https://doi.org/10.33436/v32i2y202206
Autor:
Daniela Ioniță, Lucian-Florin Onișor
Publikováno v:
Journal of Business Economics and Management; Vol 22 No 3 (2021); 656-674
Journal of Business Economics and Management, Vol 22, Iss 3, Pp 656-674 (2021)
Journal of Business Economics and Management, Vol 22, Iss 3, Pp 656-674 (2021)
Understanding how to more effectively advertise is an important area for practitioners, many of whom are struggling to stay in business. Nowadays, both product and corporate branding are important and given the increase in online advertising, additio
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::27a86e050d189c7ae9f7fda4061c7f05
http://journals.vgtu.lt/index.php/JBEM/article/view/14546
http://journals.vgtu.lt/index.php/JBEM/article/view/14546
Autor:
Alina Filip, Raluca Caplescu, Daniela Ioniță, Mihai Ioan Roșca, Andrei Cânda, Laura Daniela Roșca, Alin Stancu
Publikováno v:
Sustainability
Volume 12
Issue 17
Sustainability, Vol 12, Iss 7007, p 7007 (2020)
Volume 12
Issue 17
Sustainability, Vol 12, Iss 7007, p 7007 (2020)
Value proposition can be an important source of competitive advantage for small and medium sized enterprises (SMEs). Unlike large companies which follow a rational and sequential process, developing a value proposition in an SME is instead a trial an
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::82d086169e82c859bc0b6d3180fe0f14