Zobrazeno 1 - 10
of 16
pro vyhledávání: '"Daniel M. Ladik"'
Autor:
David W. Stewart, Daniel M. Ladik
This essential guide, edited by experienced journal editors, is the definitive sourcebook for prospective authors who are seeking direction and advice about developing academic papers in marketing that will have a high probability of publication in t
Publikováno v:
Journal of historical research in marketing, 2015, Vol.7(2), pp.184-207 [Peer Reviewed Journal]
Purpose – The purpose of this paper is to revisit Russell Belk’s (1988) landmark paper “Possessions and the extended self”. The authors provide a prehistory of related ideas and then examine the controversy it triggered regarding the differen
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::0e58ca90d4fd7073e7d5c5310f924e1b
https://doi.org/10.1108/jhrm-06-2014-0018
https://doi.org/10.1108/jhrm-06-2014-0018
Publikováno v:
Journal of Public Policy & Marketing. 33:143-158
© 2014, American Marketing Association. The authors explore the illusion of goal progress by consumers who own multiple credit cards and pay off their debt balances to facilitate the achievement of their subgoal rather than the superordinate goal of
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::209fa9505bda26bc6f3348dbe5f6c733
https://doi.org/10.1509/jppm.13.007
https://doi.org/10.1509/jppm.13.007
Publikováno v:
Journal of Marketing Theory and Practice. 21:405-414
In today's business climate, managers must achieve organizational goals efficiently. Employees are expected to do more with less across industries. Research into this issue focuses on the individual-difference construct "job resourcefulness" (JR). Th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::957dea4b1200bb0550f208e26fcf5f55
https://doi.org/10.2753/mtp1069-6679210404
https://doi.org/10.2753/mtp1069-6679210404
Publikováno v:
Marketing Letters. 25:77-91
A number of studies have demonstrated that a maximizer’s tendency to settle for only the best choice option leads them to discard the past and feel dissatisfied in the present. The current study, however, investigates whether maximizers’ quests f
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0b59e7f89e542a6eaea55f28d7f3b739
https://doi.org/10.1007/s11002-013-9243-4
https://doi.org/10.1007/s11002-013-9243-4
Publikováno v:
Rediscovering the Essentiality of Marketing ISBN: 9783319298764
In the nanosecond culture of today’s business world, CEOs have been switching from top-down communication platforms to adopting more speedy bottom-up options prevalent in social media. While e-mail is effective for internal stakeholders and press r
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::81b10d371163f03de0ca8fd6c8b330fb
https://doi.org/10.1007/978-3-319-29877-1_52
https://doi.org/10.1007/978-3-319-29877-1_52
Publikováno v:
Information Systems Frontiers. 12:157-168
User-customization is increasingly common in electronic commerce, because both the buyer and seller potentially benefit. The user interface to implement and the influence of the interface on various process and outcome measures, however, are not well
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::708799360a639e683160446c61bb3681
https://doi.org/10.1007/s10796-008-9135-y
https://doi.org/10.1007/s10796-008-9135-y
Autor:
David W. Stewart, Daniel M. Ladik
Publikováno v:
Journal of the Academy of Marketing Science. 36:157-165
The question, “What constitutes a knowledge contri-bution?” has a simple and straightforward answerthat is less than simple or straightforward to accom-plish (David Glen Mick).The most common reason manuscripts fail to clear thehurdle necessary f
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0dfb4fe3683104e71119429be6055478
https://doi.org/10.1007/s11747-008-0087-z
https://doi.org/10.1007/s11747-008-0087-z