Zobrazeno 1 - 10
of 36
pro vyhledávání: '"DONATA TANIA VERGURA"'
Publikováno v:
British Food Journal. 125:253-276
PurposeThe research carried out a bibliometric analysis of the literature on environmental sustainability from a demand perspective by analyzing the scientific contributions published in the last twenty years.Design/methodology/approachA bibliometric
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::fabaa0b997b1244c9e21e3689cdcd2fa
https://doi.org/10.1108/bfj-06-2022-0491
https://doi.org/10.1108/bfj-06-2022-0491
Publikováno v:
Sinergie Italian Journal of Management. 41:85-106
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4d52ee297025e023c6dd3860b8a209b1
https://doi.org/10.7433/s120.2023.05
https://doi.org/10.7433/s120.2023.05
Publikováno v:
Sinergie Italian Journal of Management. 40:233-256
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::590e8be86208439dc7feba69cce715a5
https://doi.org/10.7433/s118.2022.11
https://doi.org/10.7433/s118.2022.11
Autor:
Donata Tania Vergura
Publikováno v:
Journal of Social Marketing, 2016, Vol. 6, Issue 1, pp. 83-96.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JSOCM-08-2015-0061
Autor:
Giada Mainolfi, Donata Tania Vergura
Publikováno v:
Journal of Fashion Marketing and Management: An International Journal. 26:473-494
PurposeThe study aims to contribute to the knowledge on the role of the fashion bloggers in the product adoption process in both advanced and emerging markets. Specifically, the study investigates the impact of credibility, engagement and homophily o
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::422fc06215dcd6a25da36a070a2f183b
https://doi.org/10.1108/jfmm-03-2020-0050
https://doi.org/10.1108/jfmm-03-2020-0050
Publikováno v:
Sinergie Italian Journal of Management. 38:149-163
Purpose of the paper: The paper aims to enrich the knowledge on the role of packaging material in influencing the product buying process. Methodology: A between-subjects experimental design was conducted in order to investigate if the product quality
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e2b764fb360a719cd1379afc40f942b8
https://doi.org/10.7433/s113.2020.09
https://doi.org/10.7433/s113.2020.09
Autor:
Cristina Zerbini, Donata Tania Vergura
Publikováno v:
International Series in Advanced Management Studies ISBN: 9783031120268
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d4a951b99906e823af056d82da0a7462
https://doi.org/10.1007/978-3-031-12027-5_6
https://doi.org/10.1007/978-3-031-12027-5_6
Publikováno v:
British Food Journal. 121:2027-2035
Purpose The palm oil debate has become highly polarised in recent years and is of crucial importance for multinationals and their policies. The purpose of this paper is to investigate the consumers’ response towards product packs communicating this
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::cc68b5c34fdedb0bc33ff77a69234899
https://doi.org/10.1108/bfj-01-2019-0020
https://doi.org/10.1108/bfj-01-2019-0020
Autor:
Donata Tania Vergura, Giada Mainolfi
Publikováno v:
Global Fashion Management Conference. 2019:18-21
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e627afae59b159adc5089e2e43928ae1
https://doi.org/10.15444/gfmc2019.01.02.03
https://doi.org/10.15444/gfmc2019.01.02.03