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Mobile-phone advertising enables marketers to reach customers at a personal level and it enables the measure of costumers reaction by novel approaches, in real time, and at scale. By keeping a device anonymous, we can deliver custom adverts and we ca
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=arXiv_______::4386450404b2fc151afe3f237238e98a
http://arxiv.org/abs/2307.12875
http://arxiv.org/abs/2307.12875
