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pro vyhledávání: '"Cynthia Ayu Manggarani"'
Publikováno v:
MIX: Jurnal Ilmiah Manajemen, Vol 11, Iss 3, Pp 331-342 (2021)
This research is triggered by the author's concern about a brand that will build a strong bond with consumers regardless of the impact it will have. Previous research conducted in the UK stated that brand attachment not only leads to favorable consum
Externí odkaz:
https://doaj.org/article/ebc37f98ca684e658ddeb643d4ed0152
Publikováno v:
Jurnal Dinamika Manajemen. 11:167-183
This study aims to explore the influence of leadership styles (transactional and transformational) on organizational justice (distributive justice and procedural justice) and their impact on the positive emotions of Government civil servants,which is
Publikováno v:
Proceedings of the 4th International Conference on Sustainable Innovation 2020-Accounting and Management (ICoSIAMS 2020).
Publikováno v:
Sosiohumaniora. 23:322
Marketers often apply the strategy of scarcity promotion to attract consumer attention to the company’s product. However, this strategy often increases consumer’s destructive, aggressive behaviors. A quantitative approach using the experimental m
Publikováno v:
MIX: Jurnal Ilmiah Manajemen, Vol 11, Iss 3, Pp 331-342 (2021)
This research is triggered by the author's concern about a brand that will build a strong bond with consumers regardless of the impact it will have. Previous research conducted in the UK stated that brand attachment not only leads to favorable consum
Publikováno v:
Hasanuddin Economics and Business Review. 4:7
The issue of social crowdfunding has been widely discussed in various countries. In Indonesia, social crowdfunding media platforms are frequently used for social activities such as the donation for the victims of natural disasters or donation for peo
Autor:
Cynthia Ayu Manggarani
Publikováno v:
Hasanuddin Economics and Business Review. 2:71
Today, consumers are no longer merely passive recipients of services provided by companies. Consumer's pervasiveness in their service consumption is the embodiment of Goods-Dominant Logic into Service-Dominant Logic paradigm shift. With this shift, c