Zobrazeno 1 - 10
of 21 986
pro vyhledávání: '"Customer retention"'
Autor:
Anderson, Eric (AUTHOR), Chen, Chaoqun (AUTHOR), Israeli, Ayelet (AUTHOR) eric-anderson@kellogg.northwestern.edu, Simester, Duncan (AUTHOR)
Publikováno v:
Journal of Marketing Research (JMR). Oct2024, Vol. 61 Issue 5, p872-890. 19p.
Autor:
Hochstein, Bryan1 (AUTHOR), Voorhees, Clay2 (AUTHOR), Johnson, Ross3 (AUTHOR), McCoy, Neal4 (AUTHOR), Mehrotra, Vijay5 (AUTHOR)
Publikováno v:
Harvard Business Review. Jul/Aug2024, Vol. 102 Issue 4, p104-113. 10p. 3 Cartoon or Caricatures.
Autor:
Kim, Sanghee1 (AUTHOR), Gruca, Thomas S1 (AUTHOR) thomas-gruca@uiowa.edu
Publikováno v:
International Journal of Market Research. Mar/May2024, Vol. 66 Issue 2/3, p345-358. 14p.
Autor:
Schrock, Wyatt A.1 (AUTHOR) schrockw@msu.edu, Zhao, Yanhui2 (AUTHOR) yzhao2@unomaha.edu, Adidam, Phani Tej3 (AUTHOR) padidam@unomaha.edu, Sindhav, Birud3 (AUTHOR) bsindhav@unomaha.edu, Hult, Tomas4 (AUTHOR) hult@broad.msu.edu
Publikováno v:
Journal of International Marketing. Mar2024, Vol. 32 Issue 1, p112-124. 13p.
Autor:
Tanusondjaja, Arry1 (AUTHOR) arry.tanusondjaja@marketingscience.info, Romaniuk, Jenni1 (AUTHOR), Nenycz-Thiel, Magda1 (AUTHOR), Sakashita, Mototaka2 (AUTHOR), Viswanathan, Vijay3 (AUTHOR)
Publikováno v:
International Journal of Market Research. Sep2023, Vol. 65 Issue 5, p581-596. 16p. 4 Charts.
Autor:
Olugbenga, Obafemi Olumuyiwa1 omobafemite@yahoo.com, Bamidele, Oyawa Olugbenga2 olugbenga.oyawa@pau.edu.ng
Publikováno v:
British Journal of Management & Marketing Studies. 2024, Vol. 7 Issue 3, p116-129. 14p.
Autor:
Sikri, Alisha1 (AUTHOR), Jameel, Roshan2 (AUTHOR), Idrees, Sheikh Mohammad3 (AUTHOR) sheikh.m.idrees@ntnu.no, Kaur, Harleen4 (AUTHOR)
Publikováno v:
Scientific Reports. 6/7/2024, Vol. 14 Issue 1, p1-13. 13p.
Autor:
SIMONS, ROBERT
Publikováno v:
Harvard Business Review. Spring2023 Special issue, p86-94. 9p. 1 Illustration.
Autor:
Adriel, Kevin1 kevin.adriel@binus.ac.id, Sudarman, Muhammad Briandityo1 muhammad.sudarman@binus.ac.id, Smith, Baron1 baron.smith@binus.ac.id, Mustikasari, Faranita1 faranita.mustikasari@binus.edu
Publikováno v:
International Journal of Professional Business Review (JPBReview). 2024, Vol. 9 Issue 3, p1-23. 23p.
Publikováno v:
International Journal of Research in Business & Social Science. Mar2024, Vol. 13 Issue 2, p72-83. 12p.