Zobrazeno 1 - 10
of 20
pro vyhledávání: '"Cristobal Barra"'
Autor:
Eduardo Torres-Moraga, Cristobal Barra
Publikováno v:
RAE: Revista de Administração de Empresas, Vol 51, Iss 5, Pp 485-497 (2011)
Usability has been considered as a key variable that allows trust development in online environments. However, the relationship between these concepts has not been studied in depth to realize if the effect is direct or mediated. In this context, it i
Externí odkaz:
https://doaj.org/article/ec42d1ab1fdc4ff38bde76e0a947e53c
Autor:
Eduardo Torres-Moraga, Cristobal Barra
Publikováno v:
RAE: Revista de Administração de Empresas, Vol 51, Iss 5 (2011)
Embora seja considerado que a usabilidade do website é uma das variáveis-chave na formação da confiança dos usuários, esta relação não tem sido profundamente analisada no que diz respeito ao seu efeito direto ou mediado. Dentro deste context
Externí odkaz:
https://doaj.org/article/02b87bfb57fc4b6cb41de9bbc5b1dcff
Autor:
Marinao Artigas, Enrique, Yrigoyen, Coro Chasco, Moraga, Eduardo Torres, Villalón, Cristóbal Barra
Publikováno v:
In Journal of Destination Marketing & Management December 2017 6(4):327-334
Publikováno v:
Estudios de Administración. 29:28-51
La presente investigación tiene por objetivo probar un modelo de formación de intención de compra en el comercio electrónico en periodo de pandemia, con el fin de establecer las similitudes y diferencias que se podrían desarrollar en la relació
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::000caa79be7815d10aed98b36e0af36f
https://doi.org/10.5354/0719-0816.2022.67181
https://doi.org/10.5354/0719-0816.2022.67181
Publikováno v:
The Service Industries Journal. 38:360-377
This cross-national study empirically tests a model that explains the ways in which trust and commitment lead to loyalty in the organization–donor relationship. This research fills a gap in the lit...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::41924e559dd72b5fa56b305903c88f41
https://doi.org/10.1080/02642069.2017.1405937
https://doi.org/10.1080/02642069.2017.1405937
Publikováno v:
Public Relations Review. 46:101956
This study seeks to understand the confluence of factors that might lead individuals to engage in prosocial action around a societal issue that has received little attention– the mass incarceration of women in the United States. Through qualitative
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::68a77095bf3035e3825717a4a7eb1733
https://doi.org/10.1016/j.pubrev.2020.101956
https://doi.org/10.1016/j.pubrev.2020.101956
Publikováno v:
Estudios de Administración. 18:49
Debido a la creciente competitividad en la actividad médica, la mantención de los pacientes y la lealtad de estos hacia el tratante se han convertido en un punto crucial en la administración de servicios médicos. El objetivo del estudio es establ
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e932dad24ef274892fe5364e125eee4a
https://doi.org/10.5354/0719-0816.2011.56377
https://doi.org/10.5354/0719-0816.2011.56377
Publikováno v:
Estudios de Administración, Vol 20, Iss 1, Pp 1-36 (2013)
Purpose - This study contributes a multidimensional measure of service quality impacting on the trust and satisfaction of customers using internet banking. Design/methodology/approach - Unlike previous studies reporting on independent factors of serv
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::da07f525d37701521686085b44d7ee64
https://doi.org/10.5354/0719-0816.2013.56388
https://doi.org/10.5354/0719-0816.2013.56388
Publikováno v:
Marketing Challenges in a Turbulent Business Environment ISBN: 9783319194271
Brand familiarity is a construct often used in marketing and consumer behavior for explaining buyer behavior and marketing effects. Advertising agencies and marketing managers use brand familiarity as a measure of marketing and advertising effectiven
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::dff93dd37bad5570ec46269fed4bf526
https://doi.org/10.1007/978-3-319-19428-8_121
https://doi.org/10.1007/978-3-319-19428-8_121
Autor:
Cristobal Barra, Eduardo Torres Moraga
Publikováno v:
Review of Business Management. :159-174
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a9aa913e1e3cc93bff51a255b6f0bcad
https://doi.org/10.7819/rbgn.v13i39.557
https://doi.org/10.7819/rbgn.v13i39.557