Zobrazeno 1 - 10
of 45
pro vyhledávání: '"Crask, Melvin R."'
Publikováno v:
Journal of Marketing. Jul1977, Vol. 41 Issue 3, p38-45. 8p. 4 Charts, 1 Graph.
Autor:
Crask, Melvin R.1, Laskey, Henry A.2
Publikováno v:
Journal of Advertising Research. Aug/Sep90, Vol. 30 Issue 4, p32-38. 7p. 2 Black and White Photographs, 2 Diagrams, 1 Chart.
Autor:
Crask, Melvin R.1, Reynolds, Fred D.2
Publikováno v:
Journal of Advertising Research. Aug80, Vol. 20 Issue 4, p47. 5p.
Publikováno v:
California Management Review. Fall79, Vol. 22 Issue 1, p13-22. 10p.
Autor:
Crask, Melvin R.1, Perreault Jr., William D.2
Publikováno v:
Journal of Marketing Research (JMR). Feb1977, Vol. 14 Issue 1, p60-68. 9p. 2 Charts.
Publikováno v:
The Journal of Consumer Affairs, 2003 Jul 01. 37(1), 161-169.
Externí odkaz:
https://www.jstor.org/stable/23860092
Publikováno v:
The Public Opinion Quarterly, 1988 Dec 01. 52(4), 467-491.
Externí odkaz:
https://www.jstor.org/stable/2749256
Publikováno v:
Journal of Advertising, 1989 Jan 01. 18(1), 36-41.
Externí odkaz:
https://www.jstor.org/stable/4188709
Autor:
Crask, Melvin R.1, Olshavsky, Richard W.2
Publikováno v:
Advances in Consumer Research. 1983, Vol. 10 Issue 1, p351-355. 5p. 4 Charts.
Publikováno v:
Advances in Consumer Research. 1977, Vol. 4 Issue 1, p242-246. 5p.