Zobrazeno 1 - 10
of 2 959
pro vyhledávání: '"Country of origin image"'
Publikováno v:
Indonesian Interdisciplinary Journal of Sharia Economics, Vol 8, Iss 1 (2024)
This study aims to analyze the influence of country of origin image, brand image, and product quality partially and simultaneously on purchasing decisions. The type of research used is quantitative. The population in this study are consumers of Some
Externí odkaz:
https://doaj.org/article/c4a21677b09941f5a6500c903ce880fd
Publikováno v:
Journal of Product & Brand Management, 2023, Vol. 33, Issue 1, pp. 108-124.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JPBM-01-2023-4328
Autor:
Islam, Talat, Hussain, Mawra
Publikováno v:
International Journal of Emerging Markets, 2022, Vol. 18, Issue 11, pp. 5049-5067.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJOEM-08-2021-1194
Autor:
Rigo, Giulia Fuentes1 giulia.fuentes@usp.br, dos Santos, Pablo Kennet1 pablokennet@usp.br, Rossi, George Bedinelli1 gbrossi@usp.br, Gervasoni, Viviane Chunques1 viviane.chunques@gmail.com
Publikováno v:
REMark: Revista Brasileira de Marketing. apr-jun2024, Vol. 23 Issue 2, p752-792. 41p.
Autor:
Zhou, Yichen, Gao, Lisa
Publikováno v:
International Journal of Contemporary Hospitality Management, 2024, Vol. 36, Issue 8, pp. 2870-2886.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJCHM-07-2023-1032
Autor:
Martins, José Moleiro1,2 (AUTHOR), Moguluwa, Shedrack Chinwuba3 (AUTHOR) shedrack.moguluwa@unn.edu.ng, Lucas, João Luis4 (AUTHOR), Iloka, Chiemelie Benneth5 (AUTHOR), Mata, Mário Nuno1,2 (AUTHOR)
Publikováno v:
PLoS ONE. 8/29/2023, Vol. 18 Issue 8, p1-20. 20p.
Publikováno v:
European Journal of Applied Economics. Apr2021, Vol. 18 Issue 1, p137-150. 14p.
Autor:
İZMİR, Onur1 onurizmir@gumushane.edu.tr, SEVİM, Nurdan2 nurdan.sevim@bilecik.edu.tr, EROĞLU HALL, Elif3 eleroglu@anadolu.edu.tr
Publikováno v:
Journal of Consumer & Consumption Research / Tüketici ve Tüketim Araştırmaları Dergisi. Jun2022, Vol. 14 Issue 1, p189-233. 45p.
Autor:
Iversen, Nina M.1 m.iversen@bi.no, Hem, Leif E.2 ulf.h.olsson@bi.no, Olsson, Ulf H.3 leif.hem@nhh.no
Publikováno v:
Journal for East European Management Studies. 2022, Vol. 27 Issue 3, p487-518. 32p.
Autor:
Arghashi, Vahideh, Okumuş, Abdullah
Publikováno v:
Journal of Islamic Marketing, 2020, Vol. 13, Issue 4, pp. 956-974.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JIMA-04-2020-0106