Zobrazeno 1 - 10
of 171
pro vyhledávání: '"Consumer packaged goods"'
Autor:
Hoskins, Jake David, Griffin, Abbie
Publikováno v:
Journal of Product & Brand Management, 2020, Vol. 30, Issue 4, pp. 609-625.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JPBM-12-2019-2673
Autor:
Irene Tilikidou, Antonia Delistavrou
Publikováno v:
Behavioral Sciences, Vol 13, Iss 6, p 518 (2023)
This paper presents the examination of a values–beliefs–norms (VBN) model, modified by climate change risk perception, in France, Germany, and Spain, to investigate consumers’ intentions to purchase personal and house care products that are goi
Externí odkaz:
https://doaj.org/article/2c98b299703f404d82589d9769684bd2
Publikováno v:
European Journal of Marketing, 2020, Vol. 55, Issue 2, pp. 565-592.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/EJM-11-2018-0787
Akademický článek
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Autor:
Mahasuar, Kiran
Publikováno v:
Strategic Direction, 2018, Vol. 35, Issue 1, pp. 13-16.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/SD-07-2018-0158
Publikováno v:
Marketing Intelligence & Planning, 2018, Vol. 36, Issue 4, pp. 498-511.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/MIP-08-2017-0154
Autor:
Ghosh, Amit K.
Publikováno v:
American Journal of Business, 2017, Vol. 32, Issue 2, pp. 93-103.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/AJB-10-2016-0032
Publikováno v:
Management Science Letters, Vol 7, Iss 5, Pp 213-224 (2017)
The purpose of this study is to identify and analyze the impact of critical success factors (CSFs) impacting technology implementation in Consumer Packaged Goods (CPG) supply chain. The study has used existing literature to identify CSFs and then que
Externí odkaz:
https://doaj.org/article/c09a0ac7d9c74adb9720d41b6b320013
Autor:
Delistavrou, Irene Tilikidou, Antonia
Publikováno v:
Behavioral Sciences; Volume 13; Issue 6; Pages: 518
This paper presents the examination of a values–beliefs–norms (VBN) model, modified by climate change risk perception, in France, Germany, and Spain, to investigate consumers’ intentions to purchase personal and house care products that are goi
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=multidiscipl::0ee865fa835ddfa812b8e349cf77bade