Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Cong, Ziwei"'
Autor:
Liu, Jia (AUTHOR) jialiu@ust.hk, Cong, Ziwei (AUTHOR)
Publikováno v:
Journal of Marketing Research (JMR). Aug2023, Vol. 60 Issue 4, p767-791. 25p. 3 Diagrams, 8 Charts, 9 Graphs.
A common belief about the growing medium of livestreaming is that its value lies in its "live" component. We examine this belief by comparing how the price elasticity of demand for live events varies before, on the day of, and after livestream. We do
Externí odkaz:
http://arxiv.org/abs/2107.01629
Autor:
Liu, Jia, Cong, Ziwei
Supplemental material, sj-pdf-1-mrj-10.1177_00222437221134237 for The Daily Me Versus the Daily Others: How Do Recommendation Algorithms Change User Interests? Evidence from a Knowledge-Sharing Platform by Jia Liu and Ziwei Cong in Journal of Marketi
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f434b28d6efaf6bcd8ab4932963b48f7