Changes at the Point-of-Sale for Tobacco Following the 1999 Billboard Ban

Autor: Wakefield, Melanie A. PhD, Terry, Yvonne M. MSA, Chaloupka, Frank J. PhD, Barker, Dianne C. MHS, Slater, Sandy J. MS, Clark, Pamela I PhD, Giovino, Gary A. MS, PhD

Publikováno v: Wakefield, Melanie A. PhD; Terry, Yvonne M. MSA; Chaloupka, Frank J. PhD; Barker, Dianne C. MHS; Slater, Sandy J. MS; Clark, Pamela I PhD; et al.(2000). Changes at the Point-of-Sale for Tobacco Following the 1999 Billboard Ban. Tobacco Control. UC San Francisco: Center for Tobacco Control Research and Education. Retrieved from: http://www.escholarship.org/uc/item/88h2t1n7

Objective—This study aimed to assess the effect of the Master Settlement Agreement’s (MSA) 24 April 1999 ban on billboard tobacco advertising on the tobacco industry’s point-of-purchase marketing strategies. Methods—Observations were conducte

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http://www.escholarship.org/uc/item/88h2t1n7