Zobrazeno 1 - 10
of 12
pro vyhledávání: '"Cinzia, Ameri"'
Autor:
Cinzia Ameri Mölzer
La razón de ser de esta obra, que se presenta con un texto suficientemente simple como para dar a todos los lectores la posibilidad de aprender más de mundo del marketing y que debiera convertirse en un estímulo para seguir profundizando. Sin emba
Autor:
Cinzia, Ameri, Fulvio, Fiorini
Publikováno v:
Giornale italiano di nefrologia : organo ufficiale della Societa italiana di nefrologia. 33(3)
If the "old economy" preached standardization of products/services in order to reduce costs, the "new economy" is based on the recognition of the needs and the management of information. It is aimed at providing better and more usable services. One s
Autor:
Cinzia, Ameri, Fulvio, Fiorini
Publikováno v:
Giornale italiano di nefrologia : organo ufficiale della Societa italiana di nefrologia. 32(3)
The marketing mix is the combination of the marketing variables that a firm employs with the purpose to achieve the expected volume of business within its market. In the sale of goods, four variables compose the marketing mix (4 Ps): Product, Price,
Autor:
Cinzia, Ameri, Fulvio, Fiorini
Publikováno v:
Giornale italiano di nefrologia : organo ufficiale della Societa italiana di nefrologia. 32(2)
Marketing research is the systematic and objective search for, and analysis of, information relevant to the identification and solution of any problem in the field of marketing. The key words in this definition are: systematic, objective and analysis
Autor:
Cinzia, Ameri, Fulvio, Fiorini
Publikováno v:
Giornale italiano di nefrologia : organo ufficiale della Societa italiana di nefrologia. 31(5)
In the marketing it is essential to have well clear the characteristics of the consumer/client with the purpose to offer a service contemplated satisfactory: it speaks of marketing oriented, that studies the characteristics of the patient of referenc
Publikováno v:
Giornale italiano di nefrologia : organo ufficiale della Societa italiana di nefrologia. 31(5)
The communication is an action that occupies a lot of part of the life of every individual and understands a whole activity that the purpose has to reach a preset goal: the communication obligatorily foresees the presence of a recipient/receiving.Dur
Autor:
Cinzia, Ameri, Fulvio, Fiorini
Publikováno v:
Giornale italiano di nefrologia : organo ufficiale della Societa italiana di nefrologia. 31(4)
The gradual emergence of marketing activities in public health demonstrates an increased interest in this discipline, despite the lack of an adequate and universally recognized theoretical model. For a correct approach to marketing techniques, it is
Autor:
Cinzia, Ameri, Fulvio, Fiorini
Publikováno v:
Giornale italiano di nefrologia : organo ufficiale della Societa italiana di nefrologia. 31(2)
Marketing puts its foundation on a few key concepts: need-demand, product-service, satisfaction, exchange, market, or business structure manufacturing / supply. The combination of these elements allows you to build an effective marketing strategy. Cr
Publikováno v:
Giornale italiano di nefrologia : organo ufficiale della Societa italiana di nefrologia. 31(1)
The Italian State protects health because it represents one of the basic necessities of man and the essential condition for the existence and proper functioning of the social and civic life of the citizen. The health system has recently undergone a s
Publikováno v:
Giornale italiano di nefrologia : organo ufficiale della Societa italiana di nefrologia. 30(5)
The necessity for fairness and transparency during the processes of supply of consumables and capital goods within the Italian Health Service together with that of containing costs in line with budget reductions, are points outlined in the 2006 publi