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pro vyhledávání: '"Chueh-Yi Lee"'
Autor:
Chueh-Yi Lee, 李珏儀
103
This study focused on the case of online shopping platform among trust transfer, and comprehend reasons why network sellers transferred their trust to online shopping platform. The study first discussed embeddedness relational and attachment
This study focused on the case of online shopping platform among trust transfer, and comprehend reasons why network sellers transferred their trust to online shopping platform. The study first discussed embeddedness relational and attachment
Externí odkaz:
http://ndltd.ncl.edu.tw/handle/48q7vt
Publikováno v:
Telematics and Informatics. 34:1514-1523
Purpose The online shopping platform serves as an intermediary between online stores and individual online shoppers. The purposes of this study are to examine the influence of anxious attachment and relational embeddedness on trust and to investigate