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pro vyhledávání: '"Christopher Zaby"'
Autor:
Christopher Zaby, Klaus D. Wilde
Publikováno v:
Business & Information Systems Engineering. 60:289-304
Customer relationship management (CRM) is becoming a critical source of competitive advantage for businesses today. However, many CRM business processes are deficient and inflexible. For example, many customers are dissatisfied with complaint managem
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3cb8f7f246809b9ff20718987203ac75
https://doi.org/10.1007/s12599-017-0480-6
https://doi.org/10.1007/s12599-017-0480-6
