Zobrazeno 1 - 10
of 191
pro vyhledávání: '"Christina Sichtmann"'
Publikováno v:
Journal of Service Management, 2016, Vol. 27, Issue 4, pp. 460-480.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JOSM-09-2015-0287
Publikováno v:
Journal of Service Management Research. 6:82-103
Service providers and retailers reselling branded have the discretion to set and adapt prices according to customers’ willingness to pay (WTP). Research often notes markup effects, such that WTP increases in response to corporate social responsibil
The increase of immigrant employees in services has made intercultural service encounters a commonplace phenomenon. In these encounters, customers frequently use service employees’ accent to infer their ethnic background, often eliciting cultural s
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::2e8baf7473d3ed9e29c4229e592879f5
Autor:
Vasileios Davvetas, Christina Sichtmann, Charalampos (Babis) Saridakis, Adamantios Diamantopoulos
Publikováno v:
Journal of International Marketing. :1069031X2211430
Accelerating antiglobalization challenges previously undisputed assumptions about the importance of a product's globalness/localness in purchase decisions. Putting these assumptions to test, this article conceptualizes globalness/localness as a disti
Autor:
Christina Sichtmann
Publikováno v:
Global Fashion Management Conference. 2020:473-484
Publikováno v:
Industrial Marketing Management. 90:252-263
Structural Equations Modeling (SEM) has enjoyed increased popularity as an analytical method among Industrial Marketing Management (IMM) authors over the last years. Despite such popularity, many authors fail to understand the basic principles of the
First Impressions of Foreign-Born Frontline Employees: Impact on Customer Participation: An Abstract
Autor:
David Bourdin, Christina Sichtmann
Publikováno v:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science ISBN: 9783030898823
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::adcbbc244b134fdc0300e62c840adf09
https://doi.org/10.1007/978-3-030-89883-0_162
https://doi.org/10.1007/978-3-030-89883-0_162
Publikováno v:
Journal of Service Management Research. 3:54-65
Trading communities provide non-commercial members with an online platform on which to exchange goods. Its success depends on member participation; however, little is known about its drivers. Based on literature we identify five drivers. To capture t
Publikováno v:
Journal of Operations Management. 62:44-58
Considering the increasing international division of labor, as well as stakeholders' growing awareness of sustainability, assuring that business practices are sustainable is a major challenge. Companies have to account for the fact that any misconduc
Autor:
Christina Sichtmann, Milena Micevski
Publikováno v:
Journal of Services Marketing. 32:559-569
Purpose This study aims to investigate whether and how strongly cultural (mis)matches influence immigrant customers’ satisfaction, as well as if this relationship is mediated by cultural or service employee performance attributions. In addition, th