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Building a social media community around your brand: the moderating role of firm engagement tactics.
Autor:
Chou, En-Yi1 (AUTHOR), Lin, Cheng-Yu2 (AUTHOR) jlin@mail.nutn.edu.tw
Publikováno v:
Journal of Marketing Management. Jun2023, Vol. 39 Issue 7/8, p702-734. 33p. 2 Diagrams, 5 Charts.
Autor:
Lin, Cheng-Yu, Chou, En-Yi
Publikováno v:
Journal of Services Marketing, 2022, Vol. 36, Issue 8, pp. 1076-1094.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JSM-05-2021-0161
Autor:
Lin, Cheng-Yu, Chou, En-Yi
Publikováno v:
Journal of Services Marketing, 2022, Vol. 36, Issue 8, pp. 1042-1057.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JSM-04-2021-0112
Autor:
Abiri, Arash1 (AUTHOR), Chou, En-Fan1 (AUTHOR), Shen, Weining2 (AUTHOR), Fisher, Mark J.3 (AUTHOR), Khine, Michelle1 (AUTHOR) mkhine@uci.edu
Publikováno v:
Scientific Reports. 11/7/2023, Vol. 13 Issue 1, p1-9. 9p.
Akademický článek
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Publikováno v:
Journal of Service Theory and Practice, 2021, Vol. 31, Issue 6, pp. 845-867.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JSTP-08-2019-0178
Publikováno v:
Information Technology & People, 2020, Vol. 34, Issue 3, pp. 1039-1064.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/ITP-10-2018-0463
Autor:
Chou En-Yu, 周恩余
100
Previous literature on face showed that face-sharing was more often in inside-family relationships than outside-family ones (Sue,2002; Liang, 2004; Zhu, 2008). This study was aimed to explore face-sharing in inside-family vertical relationsh
Previous literature on face showed that face-sharing was more often in inside-family relationships than outside-family ones (Sue,2002; Liang, 2004; Zhu, 2008). This study was aimed to explore face-sharing in inside-family vertical relationsh
Externí odkaz:
http://ndltd.ncl.edu.tw/handle/30188525813100892843
Publikováno v:
In Journal of Visual Communication and Image Representation July 2020 70