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pro vyhledávání: '"Chinwe Mirian Odionye"'
Autor:
Chinwe Mirian Odionye, Mathew Danjuma Yare, Ezinne Lilian Wesley Okachi, Christopher Justice Njoku, Vincent Onyeaghanachi Odoh, Holiness Jonny
Publikováno v:
Ianna Journal of Interdisciplinary Studies, Vol 5, Iss 1 (2023)
Background: Political education is a prerequisite for enhanced political skills, knowledge and participation in democracies. To ensure success in Nigerian elections, the government and the electoral agencies devote much time to the education of Niger
Externí odkaz:
https://doaj.org/article/ac45dcd5f7fa485a8ce81f0b74f335f9
Publikováno v:
Nnamdi Azikiwe University Journal of Communication and Media Studies. 2
In this study, we assessed the influence of celebrity endorsement on consumers’buying decision of a brand, with particular reference to Globacom telecommunication Limited.The objectives of this study were to ascertain customers’ perception of the