Immediate attention for public speech: Differential effects of rhetorical schemes and valence framing in political radio speeches

Autor: Christian Burgers, Charlotte van Egmond-Brussee, Amber Boeynaems, Luuk Lagerwerf

Publikováno v: Lagerwerf, L, Boeynaems, A, van Egmond-Brussee, C & Burgers, C F 2015, ' Immediate attention for public speech: Differential effects of rhetorical schemes and valence framing in political radio speeches ', Journal of Language and Social Psychology, vol. 34, no. 3, pp. 273-299 . https://doi.org/10.1177/0261927X14557947
Journal of Language and Social Psychology, 34(3), 273-299. SAGE Publications Inc.

Political campaign speeches are deemed influential in winning people’s minds and votes. While the language used in such speeches has often been credited with their impact, empirical research in this area is scarce. We report on two experiments inve

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4ed37e0fc955f97f3af2cb9ae885ee38
https://hdl.handle.net/1871.1/8356552e-ac17-44d7-ac97-6283b0476507