Zobrazeno 1 - 8
of 8
pro vyhledávání: '"Chai Wen Teoh"'
Publikováno v:
Journal of Internet Commerce. 22:S1-S3
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::991ad4a0e8d5397caa0a78ae091a0121
https://doi.org/10.1080/15332861.2022.2128277
https://doi.org/10.1080/15332861.2022.2128277
Publikováno v:
European Business Review. 34:224-243
Purpose Social media influencers (SMIs) have become an important source of influence that affects consumer behaviours in their decision-making processes. As such, this justifies scholarly attention in understanding how SMIs transfer their meanings to
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::047ffcd2eda4118613325c363b08930b
https://doi.org/10.1108/ebr-02-2021-0032
https://doi.org/10.1108/ebr-02-2021-0032
Publikováno v:
British Food Journal. 124:1680-1696
PurposeThis research aims to investigate consumers' food waste prevention behaviour through the lens of an extended theory of planned behaviour. The extension includes the examination of the role of social media usage in affecting consumers' decision
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c8f295f1d6287eff12d9b9204fa97f20
https://doi.org/10.1108/bfj-04-2021-0368
https://doi.org/10.1108/bfj-04-2021-0368
Publikováno v:
First Monday; Volume 26, Number 9-6 September 2021
The main objective of this research is to investigate the impact of social media marketing activities — restricted only to Instagram influencers — on online impulse buying through the mediating effect of source credibility (attractiveness, expert
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::a5e3fdcf61ea3ea87f818f5640a4614b
https://firstmonday.org/ojs/index.php/fm/article/view/11598
https://firstmonday.org/ojs/index.php/fm/article/view/11598
Autor:
Sanjaya S. Gaur, Chai Wen Teoh
Publikováno v:
Management of Environmental Quality: An International Journal. 30:227-242
Purpose The purpose of this paper is to determine the role of environmental concern on brand preference. The authors also examine whether the proposed relationship is contingent upon the individual’s income. Design/methodology/approach A conceptual
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b57fe8536e9be958bd7aa82e3f848167
https://doi.org/10.1108/meq-02-2018-0046
https://doi.org/10.1108/meq-02-2018-0046
Autor:
Chai Wen Teoh1 chaiwent@sunway.edu.my, Kai Shun Leong1
Publikováno v:
AMA Summer Academic Conference Proceedings. 2019, Vol. 30, pDWO-50-DWO-51. 2p.
Publikováno v:
AMA Summer Academic Conference Proceedings. 2018, Vol. 29, pCB-104-CB-105. 2p.
Autor:
Kian Yeik Koay1 koaydarren@hotmail.com, Chai Wen Teoh2 tchaiwen@gmail.com, Patrick Chin-Hooi Soh3 chsoh@mmu.edu.my
Publikováno v:
First Monday. Sep2021, Vol. 26 Issue 9, p1-1. 1p.