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pro vyhledávání: '"Chabanenko, Mykola"'
Autor:
Korniyenko, Ganna, Кurman, Tetiana, Pokalchuk, Mykhailo, Stanislavskyi, Valerii, Chabanenko, Mykola
Publikováno v:
International Journal of Professional Business Review; Vol. 8 No. 5 (2023): Continuous publication; e01876
International Journal of Professional Business Review; v. 8 n. 5 (2023): Continuous publication; e01876
International Journal of Professional Business Review; v. 8 n. 5 (2023): Continuous publication; e01876
Purpose: The article aims to analyze the peculiarities of communication strategies of Internet marketing, key tools for their implementation, and development prospects in today's dynamic digital environment. Theoretical framework: The communication s