Zobrazeno 1 - 10
of 22
pro vyhledávání: '"Cecilia Grieco"'
Autor:
Cecilia Grieco
Publikováno v:
Journal of Strategy and Management. 16:128-147
PurposeThe sudden outbreak of COVID-19 has led in a very short time to a worldwide pandemic that has had severe effects on both businesses and daily lives. In a scenario characterised by the social distancing imperative, the sharing economy found its
Publikováno v:
British Food Journal, 122, 1437-1462
British Food Journal, 122, 5, pp. 1437-1462
British Food Journal, 122(5), 1437-1462. Emerald Publishing
British Food Journal, 122, 5, pp. 1437-1462
British Food Journal, 122(5), 1437-1462. Emerald Publishing
PurposeThe purpose of this paper is to explore the potential impact of food sharing platform business models and to identify the limits and barriers in measuring the impact. Using the “theory of change” (ToC) approach, this paper develops a theor
Autor:
Cecilia Grieco
The book examines the essential aspects of consumer behavior within the sharing economy. This thorough analysis covers the pre-adoption, active usage, and post-adoption phases, offering a comprehensive view of the consumer journey. The research is ba
The study aims to explore the interaction between business model dimensions and the financial attractiveness of sharing economy platforms, to understand if business models with certain dimensions are more able to attract investment. The research has
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::c51c2cbca82483094d29e1170522efa0
http://hdl.handle.net/11573/1612074
http://hdl.handle.net/11573/1612074
Autor:
Cecilia Grieco
Publikováno v:
Nonprofit Management and Leadership. 29:105-122
Autor:
Cecilia Grieco, Corrado Cerruti
Publikováno v:
Sinergie Italian Journal of Management. :109-125
Purpose of the paper: The purpose of the paper is to analyze how co-creation is managed within the innovative business models of sharing economy platforms. Methodology: Case studies analysis has been performed on three sharing economy platforms. Plat
Publikováno v:
Sinergie Italian Journal of Management. :181-201
Purpose of the paper: Sharing economy is having an increasing impact on traditional markets. Over the years, several terms and classifications have been used by authors offering different interpretations of the phenomenon. However, research on this t
Publikováno v:
Sinergie Italian Journal of Management. :175-197
Purpose of the paper: The evolution of technologies and the impact they are having on business lead to the development of the so-called digital firms. For these firms marketing alliances can have an important value, as digital technologies have the p
Autor:
Cecilia Grieco, Gennaro Iasevoli
Publikováno v:
Management Research Review. 40:971-989
Purpose Co-marketing strategies play an important role in enabling firms to improve their competitive position. However, despite its increasing implementation, it remains a topic that is largely not researched. The purpose of this paper is to analyze