Zobrazeno 1 - 10
of 28
pro vyhledávání: '"Cecilia Cassinger"'
Autor:
Cecilia Cassinger
Publikováno v:
Communication & Society (Formerly Comunicación y Sociedad), Vol 31, Iss 4, Pp 79-88 (2018)
This paper introduces the concept of aspirational talk to examine the constitutive features of place brand communication. Aspirational talk builds on a performative view of communication and is characterised by a gap between future-oriented visionary
Externí odkaz:
https://doaj.org/article/05042437231f45fa959e589eeba9d9c6
Autor:
Åsa Thelander, Cecilia Cassinger
Publikováno v:
Media and Communication, Vol 5, Iss 4, Pp 6-14 (2017)
The aim of this article is to develop an understanding of what happens when Instagram photography is used for branding a place. Questions raised are which photographs are taken and published, does the practice result in novel ways of representing a p
Externí odkaz:
https://doaj.org/article/64c49429fa1249b1a5a3d07cdee015aa
Autor:
Cecilia Cassinger, Ola Thufvesson
Publikováno v:
Journal of Place Management and Development. 16:1-19
Purpose The aim of this study is to outline a practice approach towards safety in public places whereby safety and place is understood as simultaneously produced in everyday work practice. Hence, the focus is shifted from place safety as a manageable
Autor:
Nadia Kaneva, Cecilia Cassinger
Publikováno v:
Place Branding and Public Diplomacy. 18:305-313
Autor:
Cecilia Cassinger, Åsa Thelander
Publikováno v:
Research Handbook on Strategic Communication ISBN: 9781800379893
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3f342e5a5c95fe5c2722c1d051543d77
https://doi.org/10.4337/9781800379893.00018
https://doi.org/10.4337/9781800379893.00018
Publikováno v:
Business History. :1-26
This article examines the continuities and discontinuities in the historical trajectory of the commercialisation of places. It outlines a performative approach to understanding how the process of t...
Publikováno v:
Journal of Place Management and Development. 14(3):257-261
Introduction to the special issue: Nordic Perspectives on Place Branding.
Publikováno v:
Scandinavian Journal of Hospitality and Tourism. 21:70-77
In the past 20 years, the Nordic region has fostered a distinct place branding scholarship and practice. This paper briefly revisits hallmark contributions that founded and shaped Nordic place bran...
Autor:
Cecilia Cassinger, Åsa Thelander
Publikováno v:
Public Relations Inquiry. 9:195-212
Much is currently expected from what PR campaigns involving social media can accomplish with regard to strengthening employee voice. Previous research on voice as a specific approach to employee relations has primarily relied on the effects and mecha
Publikováno v:
A Research Agenda for Place Branding ISBN: 9781839102851
This chapter is concerned with the Nordic region as a context fostering a distinct place branding scholarship and practice. The endeavour goes beyond demonstrating particular practices or significance of branding phenomena in this region. Rather, the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::ff0800cd227fb7f2d833b1e08d75bbba
https://doi.org/10.4337/9781839102851.00016
https://doi.org/10.4337/9781839102851.00016