Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Capacidades de los medios sociales"'
Publikováno v:
Spanish Journal of Marketing - ESIC. 20(2):81-92
The purpose of this study is to investigate the relationship between managerial beliefs regarding social media and the subsequent adoption of these tools by exporting companies, and the moderating effect of export dependence measured by export intens
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::33a237f5f50f6a17122ad5f860d3699c
