Zobrazeno 1 - 10
of 93
pro vyhledávání: '"Calabuig, Ferran"'
Publikováno v:
International Journal of Sports Marketing and Sponsorship, 2024, Vol. 25, Issue 5, pp. 1059-1078.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJSMS-09-2023-0186
Publikováno v:
Physical Culture and Sport: Studies and Research, Vol 104, Iss 1, Pp 66-77 (2024)
The aim of this research is to assess the existence or absence of differences in brand perceptions of users of an esports mobile app according to gender. In addition, it intends to discover the explanatory capacity of brand variables for the predicti
Externí odkaz:
https://doaj.org/article/853a5f815f774ee7a2b187b982e2c697
Publikováno v:
Sport, Business and Management: An International Journal, 2024, Vol. 14, Issue 3, pp. 464-479.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/SBM-09-2023-0111
Autor:
González-Serrano, María Huertas, Alonso-Dos-Santos, Manuel, Crespo-Hervás, Josep, Calabuig, Ferran
Publikováno v:
In International Journal of Information Management October 2024 78
Autor:
Gálvez-Ruiz, Pablo, Calabuig, Ferran, Grimaldi-Puyana, Moisés, González-Serrano, María Huertas, García-Fernández, Jerónimo
Publikováno v:
Academia Revista Latinoamericana de Administración, 2023, Vol. 36, Issue 4, pp. 445-462.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/ARLA-01-2023-0014
Autor:
González-Serrano, María Huertas, Valantine, Irena, Matić, Radenko, Milovanović, Ivana, Sushko, Ruslana, Calabuig, Ferran
Publikováno v:
In European research on management and business economics September-December 2023 29(3)
Autor:
González-Serrano, María Huertas, Alonso Dos Santos, Manuel, Sendra-Garcia, Javier, Calabuig, Ferran
Publikováno v:
In Technological Forecasting & Social Change February 2023 187
Autor:
Vidal-Vilaplana, Alberto, Valantine, Irena, Staskeviciute-Butiene, Inga, González-Serrano, Maria H., Capranica, Laura, Calabuig, Ferran
Publikováno v:
In Journal of Hospitality, Leisure, Sport & Tourism Education November 2022 31
Publikováno v:
Review of Managerial Science; Nov2024, Vol. 18 Issue 11, p3173-3202, 30p
Autor:
Kraus, Sascha, Bouncken, Ricarda B., Görmar, Lars, González-Serrano, Maria H., Calabuig, Ferran
Publikováno v:
In Journal of Innovation & Knowledge January-March 2022 7(1)