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In this research we conducted a mixed research, using qualitative and quantitative analysis to study the relationship and impact between mobile advertisement and mobile app user acquisition and the conclusions companies can derive from it. Data was g
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______1437::7dd74e08878e619ec93577a383a9a7ff
https://hdl.handle.net/10362/15602
https://hdl.handle.net/10362/15602
