Výsledky vyhledávání - "CHAO-CHIN HUANG"

Akademický článek

External and internal capabilities and organizational performance: Does intellectual capital matter?

Autor: Chao-Chin Huang¹ cchuang2019@mail.npust.edu.tw, Shyh-Ming Huang² paulh@stust.edu.tw

Publikováno v: Asia Pacific Management Review. 2020, Vol. 25 Issue 2, p111-120. 10p.

Development and shelf life stability of new products for Pacific saury (Cololabis saira)

Autor: Chao-Chin Huang, Chih-Yao Hou, Anil Kumar Patel, Tiwan Kung, Cian-Huei Song, Chun-Mei You, Peng Chou Chen, Kai-Min Wu, Cheng-Di Dong, Chia-Min Lin

Publikováno v: Journal of Food Science and Technology. 60:1006-1014

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::a373f834baf6220d552eda6e4954d421
https://doi.org/10.1007/s13197-022-05432-1

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Towards becoming a service-dominant enterprise: an actor engagement perspective

Autor: Hsin-Hui Chou, Chao-Chin Huang, Pei-Yun Tu

Publikováno v: Service Business.

Service-dominant logic (SDL) has become an important thinking, in which service fuels growth of the firm. However, existing evidence offers little explanation of how service emerges as dominant logic. This paper investigates how a firm evolves to bec

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::2943dc412031c9efc94cadb3bbabcbfe
https://doi.org/10.1007/s11628-023-00532-0

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Aging consumers and their brands: the customer journey perspective

Autor: Chao-Chin Huang

Publikováno v: Asia Pacific Journal of Marketing and Logistics. 34:31-59

PurposeWith the increasing numbers of the elderly people, the aging segment represents a potential huge market. While this trend is obvious, still little literature focuses on this group. The study thus fills up this gap. Furthermore, the study aims

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::28525a77c84830d3b5b5dbeefed7aa06
https://doi.org/10.1108/apjml-10-2021-0733

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Establishing and Deepening Brand Loyalty through Brand Experience and Customer Engagement: Evidence from Taiwan’s Chain Restaurants

Autor: Shwu-En Chen, Chao-Chin Huang

Publikováno v: Journal of Quality Assurance in Hospitality & Tourism. 23:217-239

Since prior works have overlooked the complexities of two broad constructs, i.e., brand experience and customer engagement, this study selects restaurant-specific dimensions, and examines how these...

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::e089d41074978001d3efaf276d890d9f
https://doi.org/10.1080/1528008x.2020.1864565

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External and internal capabilities and organizational performance: Does intellectual capital matter?

Autor: Shyh-Ming Huang, Chao-Chin Huang

Publikováno v: Asia Pacific Management Review. 25:111-120

While prior research examines how firms’ specific capabilities achieve organizational performance, few studies take a holistic perspective. In this study, we adopt a holistic model to examine how different capabilities actually account for organiza

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::3bbe469d49139820a122de15c2a63a3a
https://doi.org/10.1016/j.apmrv.2019.12.001

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Cocreating social innovations between an agro-food company and rice farmers in Taiwan: exploring the process mechanisms

Autor: Chao-Chin Huang

Publikováno v: British Food Journal. 122:3837-3851

PurposeWhile literature discussed value cocreation, most still has its focus from customer perspective, this study fills up this gap by focusing on supplier perspective. Second, prior works discussed the outcomes of cocreation; however, the process m

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::34a449de4ad95bf4705539b6dff14c2b
https://doi.org/10.1108/bfj-10-2019-0759

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Correction to: A Contingency Model in Establishing Brand Loyalty: Relationship Age as a Moderator

Autor: Chao-Chin Huang, Chung-Yuan Tsay, Shih-Chieh Fang, Shyh-Ming Huang

Publikováno v: Corporate Reputation Review. 26:81-81

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::37d91949fa5e7a0aeddf522868fcb9de
https://doi.org/10.1057/s41299-021-00136-2

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The impacts of brand experiences on brand loyalty: mediators of brand love and trust

Autor: Chao-Chin Huang

Publikováno v: Management Decision. 55:915-934

Purpose Prior studies on brand relationships tend to overlook the mediator(s) between the relationships between brand experience and brand loyalty. Hence, the main purpose of this paper is to examine these mediating roles of brand love and brand trus

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::dbd4e5efa0d50c27c3f4e5d9421281df
https://doi.org/10.1108/md-10-2015-0465

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Experience Co-creation, Employer Branding, Customer Loyalty: A Multi-level Analysis: An Abstract

Autor: Chao-Chin Huang

Publikováno v: Enlightened Marketing in Challenging Times ISBN: 9783030425449

While an increased importance of value co-creation both in practices and academia, the extant literature seems to have its focus on its conceptual development, and thus the empirical studies on value co-creation are scantly reported and under-explore

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::e589b9bb5d8f269437a12b4429277eee
https://doi.org/10.1007/978-3-030-42545-6_194

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