Zobrazeno 1 - 10
of 63
pro vyhledávání: '"César Zamudio"'
Publikováno v:
Psicología, Educación & Sociedad, Vol 2, Iss 3 (2023)
En el presente documento se reportan los resultados del proceso de diseño e implementación de una plataforma educativa virtual para llevar a cabo un curso de actualización disciplinar con profesores de la Universidad Autónoma de Querétaro. El pr
Externí odkaz:
https://doaj.org/article/c6b8a968a4364fd8ba66b073308c9319
Autor:
Julio César Zamudio Montalvo, Perla Karina Pérez Morales, Karol Mishell Percastegui López, Adriana Sarai Sánchez Pérez, Pablo Israel Reséndiz Garfias
Publikováno v:
Ciencia Latina Revista Científica Multidisciplinar. 7:7929-7941
Introducción: Las competencias digitales, didácticas y actitudinales de los docentes se pusieron a prueba debido a que la enseñanza presencial se vio suspendida en su totalidad por una pandemia; pese a que la educación virtual ya era conocida uti
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e958c69e6cbf671b0fb50395a78fa719
https://doi.org/10.37811/cl_rcm.v7i1.5021
https://doi.org/10.37811/cl_rcm.v7i1.5021
Publikováno v:
Journal of Consumer Behaviour. 21:1365-1377
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0a761b2f83500c2afd86d361dd46b796
https://doi.org/10.1002/cb.2079
https://doi.org/10.1002/cb.2079
Publikováno v:
Journal of Advertising. :1-19
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::11cf3fd9aacf4ba88f2eac160e334ea4
https://doi.org/10.1080/00913367.2022.2077267
https://doi.org/10.1080/00913367.2022.2077267
Autor:
Alejandra Bravo, Adriana Cruz García, Hillari Yahaira Pérez Olvera, Julio César Zamudio Montalvo, Oscar Morales Sánchez
Publikováno v:
Lux Médica. 17
Introducción: mHealth ha contribuido en los últimos años siendo fundamental en el presente y futuro de la salud. Asimismo, las apps de salud abren la puerta a nuevas oportunidades para enfrentar desafíos como la prevención, ayuda y sostenibilida
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::fa3c0d7d1024a94862c1854a680ef77b
https://doi.org/10.33064/51lm20223996
https://doi.org/10.33064/51lm20223996
Publikováno v:
Marketing Letters. 32:313-323
Galak and Kahn (2021), in their recent contribution on the organizational climate in Marketing academia, highlight important transgressions perceived by women and under-represented minorities. By focusing on gender, this article complements, and supp
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6f2428121fb9832443e264e37652f7e4
https://doi.org/10.1007/s11002-021-09585-5
https://doi.org/10.1007/s11002-021-09585-5
Publikováno v:
Journal of Retailing and Consumer Services. 72:103300
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1e26d37a015aaa95f81756f523f5536c
https://doi.org/10.1016/j.jretconser.2023.103300
https://doi.org/10.1016/j.jretconser.2023.103300
Publikováno v:
Journal of Global Fashion Marketing. 11:343-360
Reactions to a scent are both cognitive and neurobiological, and impact fragrance evaluation along two key factors. One is gender, due to information processing differences among men and women. The...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::734abfda6fe451e66222036850936124
https://doi.org/10.1080/20932685.2020.1791210
https://doi.org/10.1080/20932685.2020.1791210
Publikováno v:
Journal of Product & Brand Management. 30:281-292
Purpose This paper aims to examine how olfactory imagery, triggered by scent brand names prior to smelling, influences scented-product purchase intention. Design/methodology/approach Five studies were conducted. Logistic regression analysis was used
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5166c23be1e8a28b03e52d2b5a368945
https://doi.org/10.1108/jpbm-06-2019-2418
https://doi.org/10.1108/jpbm-06-2019-2418
Publikováno v:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science ISBN: 9783030898823
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a1f6b54cd89e665b756c1361946eec6f
https://doi.org/10.1007/978-3-030-89883-0_97
https://doi.org/10.1007/978-3-030-89883-0_97
