Zobrazeno 1 - 10
of 40
pro vyhledávání: '"Brian T. McCann"'
Autor:
Andreas Schwab, Brian T. McCann
Publikováno v:
Strategic Management Review. 4:75-106
Publikováno v:
Strategic Management Journal, 43(10), 2066-2100. John Wiley and Sons Ltd
Strategic Management Journal, 43(10), 2066-2100. Wiley
van Angeren, J, Vroom, G, McCann, B T, Podoynitsyna, K S & Langerak, F 2022, ' Optimal distinctiveness across revenue models: Performance effects of differentiation of paid and free products in a mobile app market ', Strategic Management Journal, vol. 43, no. 10, pp. 2066-2100 . https://doi.org/10.1002/smj.3394
Strategic Management Journal, 43(10), 2066-2100. Wiley
van Angeren, J, Vroom, G, McCann, B T, Podoynitsyna, K S & Langerak, F 2022, ' Optimal distinctiveness across revenue models: Performance effects of differentiation of paid and free products in a mobile app market ', Strategic Management Journal, vol. 43, no. 10, pp. 2066-2100 . https://doi.org/10.1002/smj.3394
Research Summary: The optimal distinctiveness literature highlights a fundamental trade-off in product positioning within market categories: Products should be distinct to minimize competition, but similar to build legitimacy. Most recently, this res
This study integrates research on business model diversification (BMD) and demand-side theory to examine the relationship of BMD to performance and the sequencing of business model additions. We begin by explaining and demonstrating that the overall
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::9d7791d14205241cb59b36ab566c7e16
https://hdl.handle.net/10171/64790
https://hdl.handle.net/10171/64790
Publikováno v:
Strategic Entrepreneurship Journal. 15:430-453
Autor:
George A. Shinkle, Brian T. McCann
Publikováno v:
Journal of Small Business Management. :1-34
Drawing from the attention-based view of the firm, we argue that heuristics play a prominent role in product termination decisions in SMEs. Specifically, we predict that performance below aspiratio...
Autor:
Brian T. McCann
Publikováno v:
California Management Review. 63:26-40
Decision making requires managers to constantly estimate the probability of uncertain outcomes and update those estimates in light of new information. This article provides guidance to managers on how they can improve that process by more explicitly
Publikováno v:
Strategic Entrepreneurship Journal. 14:198-223
Learn how to use managerial economics to diagnose and solve business problems with Froeb/McCann/Ward/Shor's MANAGERIAL ECONOMICS: A PROBLEM SOLVING APPROACH, 6E. This breakthrough text, designed specifically for upper-level and M.B.A. students like y
Publikováno v:
Organization Science. 29:1112-1129
We examine the impact of geographic location of alliance activities on the design of safeguards in contracts governing research and development (R&D) partnerships. Joining research on agglomeration and alliance governance, we argue that the Marshalli
Publikováno v:
Academy of Management Journal. 61:945-965
This study advances previous research on the competitive aspects of R&D collaborations that has been mainly interested in knowledge protection concerns in alliances between direct rivals. We join the alliance and agglomeration literatures and argue t