Zobrazeno 1 - 10
of 935
pro vyhledávání: '"Bradlow, Eric"'
Autor:
Lu, Joy (AUTHOR) tonglu@andrew.cmu.edu, Bradlow, Eric T. (AUTHOR), Hutchinson, J. Wesley (AUTHOR)
Publikováno v:
Journal of Marketing. Sep2024, Vol. 88 Issue 5, p63-88. 26p.
Autor:
McShane, Blakeley B.1 (AUTHOR) b-mcshane@kellogg.northwestern.edu, Bradlow, Eric T.2 (AUTHOR) ebradlow@wharton.upenn.edu, Lynch Jr., John G.3 (AUTHOR) john.g.lynch@colorado.edu, Meyer, Robert J.4 (AUTHOR) meyerr@wharton.upenn.edu
Publikováno v:
Journal of Marketing. May2024, Vol. 88 Issue 3, p1-19. 19p.
Publikováno v:
Marketing Science. Mar/Apr2017, Vol. 36 Issue 2, p320-323. 4p.
Autor:
Lu, Joy1 (AUTHOR) tonglu@andrew.cmu.edu, Bradlow, Eric T.2 (AUTHOR) ebradlow@wharton.upenn.edu, Hutchinson, J. Wesley3 (AUTHOR) jwhutch@wharton.upenn.edu
Publikováno v:
Journal of Marketing Research (JMR). Feb2022, Vol. 59 Issue 1, p35-60. 26p. 6 Charts, 8 Graphs.
Publikováno v:
Marketing Science. Mar/Apr2017, Vol. 36 Issue 2, p324-326. 3p.
Autor:
Stourm, Valeria, Bradlow, Eric T.
Publikováno v:
In International Journal of Research in Marketing June 2023 40(2):276-293
Publikováno v:
In Cell Reports Methods 20 June 2022 2(6)
Autor:
Rangaswamy, Arvind1 arvindr@psu.edu, Cochran, James J.2 jcochran@cab.latech.edu, Erdem, Tülin3 terdem@stern.nyu.edu, Hauser, John R.4 jhauser@mit.edu, Meyer, Robert J.5 meyerr@wharton.upenn.edu
Publikováno v:
Marketing Science. Jan/Feb2008, Vol. 27 Issue 1, p1-3. 3p.
Autor:
Bradlow, Eric T., Golder, Peter N., Huber, Joel, Jap, Sandy, Labroo, Aparna A., Lehmann, Donald R., Lynch, John, Mizik, Natalie, Winer, Russell S.
Publikováno v:
Marketing Letters, 2020 Dec 01. 31(4), 311-314.
Externí odkaz:
https://www.jstor.org/stable/48739815
Autor:
Stourm, Valeria, Neslin, Scott A., Bradlow, Eric T., Breugelmans, Els, Chun, So Yeon, Gardete, Pedro, Kannan, P. K., Kopalle, Praveen, Park, Young-Hoon, Amariles, David Restrepo, Thomadsen, Raphael, Liu-Thompkins, Yuping, Venkatesan, Rajkumar
Publikováno v:
Marketing Letters, 2020 Dec 01. 31(4), 405-418.
Externí odkaz:
https://www.jstor.org/stable/48739825