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Using Education as a Strategic Communication Tool – A Case Study of Raising Financial Literacy and Voluntary Pension Fund Promotion

Autor: Lučić, Andrea, Barbić, Dajana, Bojčeta Markoja, Dijana

Publikováno v: Joy

Externí odkaz: http://www.emeraldinsight.com/doi/10.1108/S2398-391420200000005013

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Using Education as a Strategic Communication Tool – A Case Study of Raising Financial Literacy and Voluntary Pension Fund Promotion

Autor: Dajana Barbić, Bojčeta Markoja, Andrea Lučić

Educating audiences towards positive transformational change and targeted towards the improvement of quality of life in the field of strategic communication is almost a fairy tale. The controversy surrounding the Croatian pension fund system and its

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::7bc2be71891f189bd1d925d0750b33f6
https://doi.org/10.1108/s2398-391420200000005013

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